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Question

I'm a Ruby / Javascript developer and I've built and sold a moderately successful SaaS. Last time, I started by building a product and then looked for the market. This time, I'd like to validate demand and then build the product. Preferably something outside the education market. Ready for the next move.

Product Development

Product Marketing

Answer

Jason Kanigan answered

You've pretty much answered your own question. Go find a target market you believe has a problem you can solve, and interview them about it.

What can you fix for them that they value highly?

What would they jump up and down right now and say, "Absolutely I'd pay for that!" about?

Then kickstart the thing by taking orders.