Loading...
Answers
MenuWe are building our support site for our mhealth platform end users on desk.com how do we organize the content?
We want to have an onboarding series for our users which will have an article about each feature of the platform and why to use it, we also need to have a " Get Started Guide" with quick setup articles What are the other aspects of the support site should we be thinking about? We have both consumer end users from the app store as well as enterprise end users from enterprise pilots to write for. Consumer users bought the app presumably, so that is their starting point. Enterprise users were identified in our populations and will need a coupon code to download the app. How can we write one support site for two groups of end users? Or do they need to be seperate? What are good examples of support sites for mobile users in a two sided market?
Answers
As is my way, I have to answer tangentially: People hate reading documentation. Essentially no one will read the quick start guide, and those who do will have poor retention. This is not just a pithy quote, but driven by years of research into cognitive psychology. You cannot provide training around a complex (or bad) interface, and short training like onboarding guides have essentially no impact.
If your responsibility is only the support systems: Ask the users. Carefully. You can't run polls and focus groups as they are not accurate but you can run (or hire people to run) "card sorting exercises." These are participatory design tasks where representative end users can help you understand how they would organize, group and label the information. That makes it more likely for users to find the information they need.
Ideally, and if you have authority to mess with the design of the whole application, you don't even need help. No, really! I have designed complex applications (used millions of times a day) with NO help system. It can be done. For this domain, I would probably expect a help system, but one based more around digging into details, and presented in that way, instead of as help.
For the interface itself, the application should instead guide the user, and if possible (based on information already entered, what you gather over time if it is something using biometrics or synched to records, etc.) automatically create the needed widgets. Users are very, very poor at customizing, no matter what they say. To remain sticky, make it easy, and personalize for them.
I'd be happy to chat about this more based on your specific needs if you are comfortable sharing them with me.
The best way to learn about organizing the content would be to check out other Desk.com sites (see their customer page for examples). The knowledge base is two tiers (topics and articles) so it's somewhat limited but very simple to set up.
I'll recommend you take a look at HelpScout blog (https://www.helpscout.net/blog/knowledge-base-article/) and intercom blog (https://docs.intercom.io/). They're definitely the best resources to dive into this questions :)
Related Questions
-
What are the best examples you've heard of when a Business went above and Beyond?
Studying customer experience is fascinating, and one of my favorite parts of my work as a customer service strategist. Zappos is one of my favorite examples of incredible customer service. They regularly upgrade orders to overnight shipping and they allow you to return shoes even after you've worn them. Recently, I had a massage at a nice local spa. I was quite surprised to find a hand written card in my mailbox just two days later from the massage therapist. She thanked me for my business and let me know she looked forward to my next visit. I will only book with her from now on! It's the little things, truly, that can make you stand out. The upgraded shipping and free returns (of worn shoes, even!) costs Zappos, sure. And the card from the spa took time and thought. But those things stand out in my mind and the minds of other customers. If you'd like to dive deeper on this, I'd love to schedule a call. Thanks for the question!VG
-
Help Desk Documentation Platform Recommendations?
The leading players are Zendesk, GrooveHQ, and FreshDesk. I have used all of these and my vote goes to Zendesk. I talked about it as a case study for a documentation task, see http://www.vinishgarg.com/2014/09/kb-case-study-pain-points-and-analysis/. I am also co-founder of @In23Hours where we develop product KBs in Zendesk. If you have any specific questions or doubts, setup a call and I can explain everything that you may need to know.VG
-
What SaaS should I use to coordinate email communication with customers so our whole marketing team has one consistent voice?
HelpScout, ZenDesk or Desk.com. HelpScout (help desk software) would be a great start – less options but even when I ran a 6 person customer support team (with over 500 emails a day), we never needed the complex features of Desk.com. Have one person create 'saved replies' to quickly answer your customers in a cohesive voice and with consistent responses. (However, encourage your entire team to inject some of their personality!) This seems like a huge task, but if they dig through their sent emails, it can be done pretty quickly. Good luck!DM
-
Could anyone help me find any legitimate companies who hire for work at home positions, online customer service, etc., which aren't scams?
Most customer service jobs are going overseas, but this is a great website with only remote jobs that might be useful: https://www.remoterocketship.com/?page=1&sort=DateAdded It's a relatively new site, but they're doing a great job.LV
-
What would be the most effective way to shorten the time of call flow at call/contact center?
Hello! I want to ensure that I understand the question. Are agents having to call customers back in order to resolve their issues or concerns? If so, I would ask how well-versed are the agents in the business/product? Do you have a knowledge base or ongoing training to help the agents to stay on top of the changes in questions that are being asked and how to resolve certain issues? I'd love some more information about the timing and reasons behind the timing to make a better recommendation.CC
the startups.com platform
Copyright © 2025 Startups.com. All rights reserved.