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Clarity

Marla Allentoff

rochester, ny

Marla is a skillful teacher of mathematics and a professional mathematics and business management consultant. Her expertise is in strategy and analytics. She has provided professional, high quality mathematics teaching and professional consulting. Marla has provided professional advice as an advisor, and she has served on several advisory boards, including that of start up companies. She values teaching, learning, and integrity.

As a sales planner for Alcatel Lucent, Marla has successfully provided innovative analytics reporting solutions to track sales in order to achieve good performance. She provided decision support to executives. The insight helped executives with setting a strategic direction for achieving and exceeding goals. This resulted in the sales team exceeding their goals.

Marla holds a Bachelor of Science degree in Applied Mathematics and Statistics from Stony Brook University.

Marla holds a Master of Science degree in Operations Research and Systems Analysis from the University of North Carolina at Chapel Hill.
Accomplishments: Mathematics Teacher at the University of North Carolina at Chapel Hill

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Analytics Data Science Teaching Customer Experience Data Analysis Data Mining Mathematics consultant College Teaching Applied Mathematics

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Mathematics Tutor Specialist **********

Expert mathematics tutor, providing personalized mathematics and applied statistics tutoring. Provide support for students. Providing outstanding service, high quality tutoring and guidance. Excellence in the application of mathematical techniques and problem-solving strategies Achieve great results.

Answers 8
Reviews 1

Answers

Marla Allentoff answered

Google for Online Shopping: How do I calculate market size and TAM, SOM and SAM? Do the three have to be different? (Please refer to details)

This is interesting. My specialty is statistics and I love metrics. You could look at online retail metrics. For example, metrics are: average order size, percent of returning customers and percent of new customers. There is average number of items per purchase, and percent of canceled checkouts. There is a wonderful site, kpilibrary.com. It has wonderful metrics. For SOM, metrics are conversion rates for a website, number of retweets and cost per action. For SAM, a KPI is words to sale. Thank you.

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Business Strategy

Funding

Market Research

Marla Allentoff answered

Is there such a thing as raising too much money?

It is up to you. It is good to have a goal and achieve that goal. What is important is that those that participate know what the money is going toward. Looks like you have done great work!!!!!

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Fundraising

Private Equity

Seed Capital

Marla Allentoff answered

What business subjects/skills should a first-time entrepreneur know, either at the beginning of, or as he/she is building, his/her company? Why?

Good skills are public speaking, leadership and coaching. Thank you.

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Entrepreneurial Skills

Early Stage

Entrepreneurship Education

Marla Allentoff answered

Why are my "Publisher Monetized Pageviews" in Google Analytics data far less than "Publisher Impressions"?

Statistics plays a large role in web analytics. It would be important to look at Google Analytics, and look at the way they measure the indicators. Maybe other factors such as id based on mobile applications matter. It depends on the way it is measured. I can look into this more, but business analytics have become increasingly popular. Thank you.
With wishes for great success.
Marla A.

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Adsense

DoubleClick

Google Analytics

Marla Allentoff answered

What are commercial opportunities for a really fast algorithm of generating prime numbers?

Generating primes
From Wikipedia, the free encyclopedia

In computational number theory, a variety of algorithms make it possible to generate prime numbers efficiently. These are used in various applications, for example hashing, public-key cryptography, and search of prime factors in large numbers.
For relatively small numbers, it is possible to just apply trial division to each successive odd number. Prime sieves are almost always faster.

Prime sieves
A prime sieve or prime number sieve is a fast type of algorithm for finding primes. There are many prime sieves. The simple sieve of Eratosthenes (250s BCE), the sieve of Sundaram (1934), the still faster but more complicated sieve of Atkin[1] (2004), and various wheel sieves[2] are most common.
A prime sieve works by creating a list of all integers up to a desired limit and progressively removing composite numbers (which it directly generates) until only primes are left. This is the most efficient way to obtain a large range of primes; however, to find individual primes, direct primality tests are more efficient[citation needed]. Furthermore, based on the sieve formalisms, some integer sequences (sequence A240673 in the OEIS) are constructed which they also could be used for generating primes in certain intervals.
Large primes[edit]
For the large primes used in cryptography, it is usual to use a modified form of sieving: a randomly chosen range of odd numbers of the desired size is sieved against a number of relatively small primes (typically all primes less than 65,000). The remaining candidate primes are tested in random order with a standard probabilistic primality test such as the Baillie-PSW primality test or the Miller-Rabin primality test for probable primes.
Alternatively, a number of techniques exist for efficiently generating provable primes. These include generating prime numbers p for which the prime factorization of p − 1 or p + 1 is known, for example Mersenne primes, Fermat primes and their generalizations.

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Mathematics

Commercialization

Algorithms

Marla Allentoff answered

Are there any tools that track and analyze keyword search volume for the Google Play store or the Apple app store?

There is a wonderful write up From Amstat News that could be of great value. Amstat News, Statisticians Have Large Role to Play in Web Analytics 1 SEPTEMBER 2011
An example of a web analytics application that will benefit from statistical technology is estimating the value (CPC, or cost-per-click) and volume of a search keyword depending on market, position, and match type—a critical problem for Google and Bing advertisers, as well as publishers. Currently, if you use the Google API to get CPC estimates, Google will return no value more than 50% of the time. This is a classic example of a problem that was addressed by smart engineers and computer scientists, but truly lacks a statistical component—even as simple as naïve Bayes—to provide a CPC estimate for any keyword, even those that are brand new. Statisticians with experience in imputation methods should solve this problem easily and help their companies sell CPC and volume estimates (with confidence intervals, which Google does not offer) for all keywords.

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Mobile applications

Web Analytics

PPC

Marla Allentoff answered

Which describes a random selection procedure?

I believe the correct answer is B. We are looking at the relative frequency of letters, and you are choosing a random sample of books to count it.
With respect to a random sample, we sample from a population. We like to randomly select a sample from a population. Thank you.

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Mathematics

Marla Allentoff answered

I'm in debt. How do I get out?

These are some ideas and I hope they are helpful. Thank you.
1. Look for lower interest rate option and pay more than the minimum

2. Save for emergencies and unplanned expenses.

3. Consider hiding your credit cards

4. Make it harder to spend

5. Learn to use credit wisely

Also, there are business fundraisers like bonfire.com has products like t shirts.
There are fundraisers for businesses, and fundraising for start ups.

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Finance

Mortgage Lending

Commercial Banking

Reviews

Marla provided an excellent tutoring session on probability, and answered all of my questions. I highly recommend her sessions!

Jonathan Allentoff Source: Clarity

Member since July 2017