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Expert
MenuElizabeth McDonald Digital business pivots & commercial manoeuvres
Chief Pivot Officer @ Pivot.ly, Chief Humans Officer @ Headhunt.ly, x Head of Digital, News Corp
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EM$5/min per minuteNew ArrivalI Will Give You Advice and Direction on Increasing Your Commercial Sight-LinesElizabeth McDonald • Gold Coast, AustraliaCreated 5 years ago in Business / Getting StartedI will provide direction and intel so you plan your next digital manoeuvre, from fast tactics to major pivots. My goal is to help you isolate your inhibitors to scale, smash roadblocks and increase profitability— fast.Elizabeth McDonald Gold Coast, AustraliaNew Arrival
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EM$5/min per minuteNew ArrivalI'll Advise You on How to Plan & Create Your Content 12 Months in Advance!Elizabeth McDonald • Gold Coast, AustraliaCreated 5 years ago in Sales & Marketing / Growth Strategy20+ years of planning high impact content strategies to push out and pull customers back into platforms. I will give you all the tips and tricks to creating a 12 month content strategy and pipeline for every one of your channels e.g blogs, e-newsletters, facebook, Instagram, Linkedin etc. The trick is designing a strategy that will save you hundreds of hours, is highly engaging and most importantly will ensure you are posting regularly on your owned channels i.e website, e-newsletters and borrowed channels - facebook, Linkedin, instagram etc.Elizabeth McDonald Gold Coast, AustraliaNew Arrival
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EM$5/min per minuteNew ArrivalI Am Your on-Demand Head of DigitalElizabeth McDonald • Gold Coast, AustraliaCreated 5 years ago in Skills & Management / CoachingTell me.. what are your top 3 problems to solve. What do you see as your inhibitors to growth, why is your bottom line not shifting north faster? What future growth opportunities are you planning for in 6 months? I'll provide you with advice and direction so you can fast track your decisions. I will provide advice and direction on running, managing, growing and commercializing your business- digitally.Elizabeth McDonald Gold Coast, AustraliaNew Arrival
- Answers 1
There are many reasons why your real marketable talent isn't instantly recognisable to you i.e you may be a generalist wearing many hats, your personality, existing skill set etc.
Your issue is the same issue many businesses face- finding the right niche with the highest commercial return. My advice is to investing in yourself as you would a business. Talk to seasoned experts that have managed many team members- they will give you immediate insights into your marketable talent AND talk to a recruiter- their job is to "package" and "market people- even if you don't see it a good recruiter will.
This is a starting point to give you valuable insights into the demand for YOUR talent. Once you have clarity on your individual talent THEN you can focus on all the experts and digital resources that will help you be successful at it! :)
Ps. I own a digital consultancy firm and a headhunting firm happy to wear both hats and provide advice so you can hit the success button quicker!
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