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Clarity

Dana Severson

Minneapolis, Minnesota

Dana Severson is the Head of Marketing at BuildBook and Co-founder of BoozyJerky.com. Past: Head of Growth at RightMessage and Promoter.io. Co-founder of StartupsAnonymous.com (acquired) and founder of StickinaBox.co, a gourmet beef jerky subscription box (acquired). He is an AngelPad alum, previous writer for Inc.com, and the former CEO of Wahooly. Rated as a top 10 writer on Entrepreneurship by LinkedIn.

$1.67/min

7 Calls

6 Reviews

37 minutes
Avg. call

Marketing Fundraising Startups Social Media Marketing Advertising User Acquisition Marketing Strategy Writing Growth Strategies Net Promoter Score

Call me to talk about

Advertising/Marketing Idea Generation

Spent 15 years in advertising, conceptualizing high-exposure campaigns. Coined the term, "ad heisting" and written for both Adage and Fast Company on advertising and idea generation. Can help conceptualize and/or further ideas.

http://www.ideaheroes.com

Generating Press

As a former journalist, I've generated a few easy tactics to getting the attention of media. In less than a year, I used those tactics to generate an insane amount of exposure for Wahooly.

User Acquisition

Grew Wahooly's user base to over 25,000 in under two months. Used a combination of several key acquisition strategies. Willing to share what has worked and what hasn't. Also able to provide advice on your existing strategies.

Startup Fundraising

It's no easy task. Personally, I've raised just shy of $1M in a combination of seed and bridge rounds. Happy to share the strategies that worked for me.

Subscription Box Business

Started a Subscription-box company (www.stickinabox.com) from scratch in 2014 with only $100. Grew the company to over $100k in revenue in six months. (https://mixergy.com/interviews/dana-severson-stick-in-a-box/) Can help you with everything from how to get subscribers to how to stay profitable.

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Reviews 6

Answers

Reviews

Great resource with good insights.

Becky Lawlor Source: Clarity

Dana knows his industry and is really easy to talk to. Gave me some great insight and advice based on my questions. Looking forward to having him work with us as we move forward with this project.

Jason Francis Source: Clarity

Dana was just what I needed. I got invaluable advice for moving forward with my idea. He has extensive hands-on experience and knows the ins and outs of starting a successful business. Well worth my time and money.

Mike Williams Source: Clarity

Dana was very helpful! He provided specific tools to help me move forward and didn't hold back any of his brilliance! It felt like he was part of my team and was leading my company forward! Highly recommend for anyone in the concept/idea stage of business building that wants to get to the product development and selling stage.

Bryant Wong Source: Clarity

Dana came on the call extremely well prepared, well researched and a load full of out of the box ideas. Highly Recommended!

Looking forward to our next call...

Shia Teichman Source: Clarity

My call with Dana was stellar. He was well prepared for the conversation and was able to provide me with tons of highly actionable insight. Many thanks Dana!

Colin Kennedy Source: Clarity

Member since May 2012