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Clarity

Chris Shayan

Ho Chi Minh, Vietnam

I am Head of Engineering at VietnamWorks. I joined VietnamWorks in Oct of 2013 with a one vision to empower innovation. Very soon we achieved Continuous Delivery has been used as a reference model in Dzone 2014 and 2015.

We started to use much better technologies and we achieved them one by one. I can proudly say we are one of the most innovative teams in Vietnam that are focusing on: latest technologies to improve our user experience, creativity is our everyday job, implemented Unlimited Annual Leave as first company in Vietnam, and Open API.

How VietnamWorks Works is the presentation of how did we transform our team to a dream team.
http://www.slideshare.net/chrisshayan/how-vietnamworks-works

Also our lean journey is available on http://vietnamworks.chrisshayan.com/

$6.67/min

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Growth Hacking Lean startup eCommerce Big Data Design Thinking Information Architecture Lean UX Agile Methodologies Growth Strategies Ecommerce Strategy

Call me to talk about

User Experience

I can help to review and map your user experience journey in your platform in order to waste less and increase engagement.

COHORT Analysis

I can help to define COHORT and implement it in your product in order to optimize and reduce Customer Acquisition Cost as well as optimizing product roadmap.

How to Foster Innovation in Your Team

As a technology leader that is coding after so many years, I have also published a book called: How to Lead IT Knowledge Workers.

Also on my LinkedIn I have published several blogs in regard to fostering innovation among your team members.

Customer Retention

There are few typical issues why customers leave however you need to dig into such matter for your customers, better to have a small Data Analytics members to focus on analyzing why customers are leaving, the common reasons are:

Your Product sucks, Great ways to figure out product problems are to do user trials. Sit down with users and watch where they get stuck, frustrated or confused. That's not about lack of features, it's about how the normal use of your product can differ from expectations or lead to a poor user experience.
Pricing does not match the market demand, check your market and competitors, you can use A/B testing to ensure your pricing match the specific customer segment needs.
Poor messaging and attracting wrong audience, try to calculate your Customer Acquisition Cost and check how much revenue are you making out of the acquired customers, then step back and look, does it make sense? You can optimize your messaging with such tools: Optimizely, VWO and Google Analytics Experiments make this pretty easy. Plus you could also test different messaging using Google Adwords.
Customer Experience, You can use techniques like Net Promoter Score to measure your customer satisfaction. There is one more interesting concept you can check is your Customer On-boarding Process or even improve your customer experience journey by creating a Cross Functional Team in your organization.

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Member since May 2015