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Clarity

Corey Grusden

Florida, USA

I was where you are. I built multiple businesses, most failed, finally one hit and I sold it. If you want to go through that process, I will give you the best bang-for-the-buck advice to do that.

$2.00/min

6

6 Calls

1

1 Review

22 minutes
Avg. call

Business Development Software Development Founder Business Process Re-engineering Mergers & Acquisitions Business Process Improvement Process Optimization Process Automation

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Expert Code Review for RoR Software Development Apps

Get honest & expert feedback about your app. I'm an expert with software development, code reviews, product integrations, and business advice for your new app idea. I have built, launched, managed, and grown a lot of successful apps; and I will help you do it too.

Answers 21
Reviews 1

Answers

Corey Grusden answered

How do you weed out potential clients who won't agree to pay your fees?

With my consulting company, we've closed millions in work as soon as we started following a rigid sales "process". Cost, and all that jazz matters a little bit, but how you present your work, how you talk about it, and how you walk the customer through your sales process is *huge*. Think about this: how would you tell me how to make a peanut butter sandwich? It's harder than you think. Seems simple, but if you can demonstrate how to do that clearly, you'll start closing sales. If you want, setup a call with me and I can walk you through it.

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Marketing Strategy

Lead Generation

Sales Process

Corey Grusden answered

What software should I integrate to handle the credit card payment on my app?

My consulting company, while building software for all types of industries, we 100% use Stripe at first. It's part of our process, so we know why and how to integrate it well.

It sounds like you are building your platform, which means you don't have any customers currently, which also means you don't have to worry about processing fees. The main thing you want to do, is make sure you use a Service Object to wrap Stripe code with, so you can change this down the road (much much farther down the road when you're doing 100's of 1000's in transactions per month) so you can move to a different provider for a cheaper transaction rate. Like I said, thats overkill to even worry about right now. Just use Stripe.

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Web Applications

Corey Grusden answered

What legal precautions can I take to make sure nobody steals my startup idea?

I tell everyone my ideas, even as we build them. A perfect example is the question on this site itself: https://clarity.fm/questions/2876/i-am-starting-two-new-companies-but-one-requires-80-of-my-time-how-do-i-hold ...

Someone has started, or "built" and idea, and didn't see it through. Worst-case scenario: you tell someone, they build it, they f*ck up the end-game.

The people that come up with the idea have the passion to see-it-thru during hard-times. People that "steal" your idea, will give up when things get difficult 'cause they don't believe it, they just saw "dollar-signs" and thought it would be easy-money. No such thing as easy-money.

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Early-stage Startups

Legal Advice

Corey Grusden answered

What is rails?

It's awesome.

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Ruby on Rails

Corey Grusden answered

What is the most efficient way to integrate physical retail inventory into an e-commerce platform?

My immediate answer to anything related to inventory and physical-goods is: shopify.com. The API is clean and there are a lot integrations for them. Can answer better if there is a more specific information around what system the inventory is currently in?

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Inventory Management

eCommerce

Retail

Corey Grusden answered

I am starting two new companies, but one requires 80% of my time, how do I hold onto the other one and scale it up?

My suggestion for you: focus.

If you dont have the resources or money to hire someone, why are you starting a second company? The second one will suffer the same fate as the first. I would suggest focus all efforts on the finished platform since thats the easiest to bring customers onto. If the finished platform is "boring", then just shut it down and focus on the new platform.

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Early-stage Startups

Business Strategy

Corey Grusden answered

I am not sure how much money should we raise. The founders have boot strapped the company. They can go on without salary for one more year.

Charge-up your sales efforts. If you're bootstrapping, why stop now?

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angel investing

Early-stage Startups

Direct Sales

Corey Grusden answered

Do I really need to use Magento for my marketplace?

No, you use Shopify.com and then build integrations for it. You can then sell those integrations and create more revenue streams.

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Magento

eCommerce

Ruby on Rails

Corey Grusden answered

What deployment and system monitoring tools do the worlds best programmers use?

*Hosting*
When building software for our customers, we always use Heroku (http://heroku.com). We refuse to use EC2 etc in the beginning, since the name-of-the-game is to focus all time and money on the actual software. I really hate the hosting question since this doesn't matter in the beginning. For most start-ups today: heroku-free option is just fine.

*Deployment*
This is taken care of when using Heroku, 'cause all you need to do push your code to the repo and it's deployed. Time-saved.

*Chat*
Today, use Slack (http://slackhq.com). It has a ton of integrations.

*Error Monitoring*
Airbrake or something hosted.

Smartest CTO's use whatever get the job done that uses the least-friction for the team.

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node.js

Ruby on Rails

Continuous Integration

Corey Grusden answered

What tax reporting obligations does a corporation that engages foreign entities (companies and individuals) to do application development?

Your milage may vary, but from our experience, in short (please verify with a Tax-accountant, I have one I can refer you to): if you're paying people to do work for you that do not have a U.S. Tax ID #, it's a complete write-off and you do not require a W9 from them.

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Corporate Tax

Tax Law

Tax

Corey Grusden answered

How would you re-develop Clarity's website?

I would hurl myself toward getting the following working first:
* User signup (default to user)
* Profile setup (photo, etc).
* Add Stripe information
* Make it easy to share the link to my profile
* Enable Expert-mode, to answer phone calls
* Enable Twilio for calls
* Set Hourly-rate for calls
* Build/program API to handle conference calls etc
* Connect to LinkedIn / Facebook / Twitter for 'verification'

I wouldn't spend time with any Javascript frameworks etc at first. Just make it usable and not a pain for people to get in and make a phone call, or edit their profile.

Other than that, Clarity is very well built as it is. I'm sure you're trying to build this for a specific business.

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Web development

Web Design

Website Development

Reviews

Great advice! Definitely a great call. Was honest about my app idea and where I should be investing my focus next.

Beach Boy Donnie Source: Clarity

Member since July 2012

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