I've been helping major brands & startups achieve spectacular results by strategically incorporating emerging media into their marketing mix since 1996.
I specialize in training professionals how to easily and quickly create powerful videos while leaving the time and labor-intensive tasks of editing and marketing to me.
Engaging, informative, short video makes people more likely to share your content in their social networks, further increasing your reach. Video has become the main source of content consumption on the Internet. YouTube’s billion plus users create three billion YouTube searches each month!
How many people do you know who are legends in their own time? Not Hollywood celebrities or musicians, but thought leaders and evangelists that help turn tides and show the way by example. Such is B.L. Ochman, who is always on the next wave in trending marketing and social phenomena. An advisor to large corporations on social media marketing, a razor-sharp Top 100 blogger and much-followed industry journalist, author, advertising genie and animal rights activist, B.L. is the one to look to for best practices in new media marketing and trendspotting. What’s more, B.L. also possesses that secret ingredient: the ability to make work like play! B.L. proves that enthusiasm is indeed, viral.
BL always seems to be at least 10 steps ahead of me in the area of what's next online. (No coincidence that that's the name of her website.)
She has been a guest expert on three teleseminars I've hosted the last few years, including one on how to write compelling pitch letters to journalists. It remains one of my most popular products and my customers rave about her tips and the eight pages of helpful, thorough handouts she created.
She's a prolific blogger at <a href=http://www.whatsnextblog.com/>What's Next Blog</a> who calls 'em as she sees 'em and an active social networker who's never satisfied that she knows it all. Her curiosity keeps her pursuing "the next big thing" online.
BL has created and managed incredibly fun online marketing campaigns for companies like Budget Car Rental and American Greetings. Her fun, quirky ideas include creating a "plantable" press kit for Miracle Gro's $100,000 Tomato Contest.
If you're looking for a consultant to help you navigate the world of online PR, including social networking and blogging, don't hesitate to hire her. She gets my highest recommendation."
First words that come to mind when I think of BL Ochman are .. smart, candid, an original thinker. BL was one of the first to "get" online marketing and a pioneer in social media marketing. But BL has something more .. she has great heart. Smart, candid, an original thinking with heart .. what more could you ask for in a consultant? Or in a friend?
BL is a dream client now turned dream business partner. Not only is she intelligent, articulate and a great communicator, she's also one of the most original thinkers I've known. If that wasn't enough, she has the real and rare talent to create a winning strategy and then deliver it with flair. She's pretty unbeatable.
Practical. Skilled. Talented. Creative. Multi-faceted. Focused. Vibrant. And absolutely brilliant.
If you like creative, ethical, disciplined, personable professionals with a straight-talking, take-no-prisoners style, and if you admire smart, sassy, scintillating, sensitive women, look no further than B. L. Ochman. Intimidating she may be to mortals of lesser clay, but she's the real deal, in every way.
And she's a whole lot of fun to have along for the ride. :D
One of the marketing industry's best known bloggers, BL is the bottom line straight shooter when it comes to recommendations that drive public relations and marketing processes which grow businesses
BL is ahead of the curve, and fast as lightning when it comes to spotting trends in Internet marketing and social media trends. Her ability to observe a company's campaigns, dissect their intent, and then offer praise and/or criticism is what lands her in my "must read" category of thinkers and practitioners. If your organization is looking to build a better strategy for marketing, social media, or pretty much anythin in the Internet space, BL is the person to contact. I recommend her abilities without hesitation.
BL and I worked on a project that involved the creation and promotion of an online contest-style website that involved promotion through advertising on blogs. The process went very well and I was very pleased to have worked with BL on the project.
We've also known each other as fellow consults/bloggers for about five years and I have always found BL to be a straight shooter and very informed about the topics she is working on or covering from an editorial perspective.
BL Ochman is an outstanding marketing professional who is always seeking the most innovative opportunities and solutions for her clients. She is also a woman of high moral standards and convictions, something rare in today's business world.
I engaged BL to guide my clients about emerging Web 2.0 initiatives. She is, without question, the deepest expert I could find to interface with my very important clients. Not only that, but her strong professional passion helped bring immense clarity. Since then, I've watched as BL remains at the forefront of this cutting-edge marketplace. Her integrity, vision, and broad purview is rare.
