Loading...

Clarity

Vera Mandic

Madrid

Get the advantage of the introductory pricing! I have just joined the platform and would like to take your startup to the next level.
Getting to know you and your company will help me understand your needs so I can bring the most suitable business strategy for your brand. I started my brand career at the pioneer of branding Procter & Gamble and solidified it at BAT. 12+years of experience of designing marketing plans, rebranding, relaunching, awareness building, loyalty campaigns, strategic plans across markets and channels in different industries.
I have helped startups find their go to market strategy, new branding and strategic directions. Currently I am working on my own social entrepreneurship project and understand the beauties and challenges of starting your company. Would be happy to discuss how can we find new opportunities for you!
I also speak Spanish, Hungarian and Serbian fluently.

$2.50/min

—
0 Calls

—

0 Reviews

—

Avg. call

Product Strategy Marketing Strategy Market Research Strategic Planning Business Strategy Management Consulting Brand development Brand Management Business Analysis Competitive Analysis

Call me to talk about

Marketing Plan Development

Marketing Plan Development for new product launches, line extensions, brand relaunching, rebranding, loyalty campaigns, awareness campaigns, trial campaigns, multi-brand campaigns, etc.

10+ experience in P&G and BAT in brand management. I have designed and implemented more than 100 campaigns in markets across Europe (CES, Balkans, Iberia).

My approach to each project is unique as no two markets nor two products are the same. After thorough analysis (internal, market, trends, competitors, etc.) I find a suitable match with the consumer insights and the overall company/brand objectives to deliver personalized solutions.

Strategic and Business Planning

I provide top notch, easy to follow strategic and business plan presentations, adapted to the target audience. With the use of storytelling and visual design I convey the message in a clear and attention capturing manner.

10+ years of experience in building presentations in multinational environment for local, regional and global audiences inside and outside of the company (P&G, BAT) at all hierarchical levels.

on Site and Remote Consulting or Project Management

I am available for consulting on projects regarding marketing and strategy in any industry for up to 6 months.

I am a strategic thinker with strong focus on delivery. I can easily adapt to different roles, tasks, cultures and circumstances due to my both professional and personal diverse background.

Vast experience in developing and leading high performing teams.

I am passionate in every task I take upon and excel in clear and direct communication.

Industry experience: FMCG, Tobacco, Healthcare, Electronics Engineering, Information, Banking

Channel experience: Hyper/Supermarkets, Perfumeries, Pharmacy, Electro stores, Vending, Online, Professional (dentists and hair saloons)

Market experience: Mainly Europe

Deep Understanding of Spanish, Serbian and Hungarian markets. Solid undertanding of Portugal, Czech Republic, Slovakia, Slovenia, Croatia, Montenegro.

Fluency in English, Spanish, Serbian (Croatian/Bosnian/Montenegrin) and Hungarian allow me to understand better the client and the way of working in Iberia, Central and Latin America, Balkans, Russia, Eastern Europe.

Agency Brief Development

I provide creative, research, digital, communication briefs based on discussion with the client. Possibility of the follow up with the agency until the final service is delivered.

I have worked with both major and local creative agencies (Publicis, Grey, G2, Ogilvy, Leo Burnett), design studios, digital agencies, research agencies (Kantar, TNS), event organizers and many more.

My briefs are concise, accurate, with all the necessary information minimizing the misunderstandings in delivery.

Answers 0
Reviews 0

Answers

Reviews

Member since January 2018