As a two-time startup founder (CricJosh, goricIt), Varun has successfully built and scaled digital-first platforms using AI-driven personalization, automation, and data analytics. His expertise spans digital strategy, AI-powered marketing automation, programmatic advertising, and customer acquisition across industries such as BFSI, Telecom, Media & Entertainment, and Health & Fitness. Varun has built strong expertise in integrating AI in enterprise growth strategies.
During his tenure at Google, he led specialized teams across search, video, and programmatic advertising, helping Fortune 500 companies leverage AI, machine learning, and data-driven insights to enhance digital marketing efficiency. He has also played a crucial role in rolling out new YouTube AI-based advertising solutions and coaching sales teams on AI-driven marketing strategies.
In his leadership roles at Apollo Munich, IndiaMart, and Wesley Clover, he spearheaded digital transformation, strategic partnerships, and AI-based growth marketing initiatives. With an MBA in Strategy & Marketing from FMS, University of Delhi, and a BE in Computer Science from NSIT, Varun combines deep technical expertise with a sharp business acumen.
He is passionate about AI-driven digital marketing, performance optimization, and coaching high-performing teams to drive business impact in the ever-evolving digital landscape.