We help content publishers grow their audience and make more profit.
Most content publishers have it wrong.
Instead of focusing on sales and profit, they focus on pretty pictures, page views and vanity metrics such as Facebook likes and impressions.
We focus on revenue, not rankings and specialize in creating marketing machines that help you grow your audience, monetize your content and make more profit.
While other shops focus on creating ‘beautiful’ websites and ‘cutesy’ taglines to win industry awards, everything we do is backed by numbers to help you grow your business.
As David Ogilvy said, “We sell, or else”.
I work with content publishers to grow their profit through partnerships.
For example, I helped Andrew Warner of Mixergy 4x sponsorship revenue in less than one year: http://sgmedialabs.com/project/andrew-warner-mixergy/
Sachit was hired as an intern to provide help in marketing our product -- MyWebChalk. He followed every direction, worked independently, and provided us his insight and recommendations. He was tasked with developing an e-mail marketing campaign. He researched the necessary software, helped write the marketing text, and developed a prospective client base. I would strongly recommend him. He is a very talented young man.
I hired Sachit to create holiday gift memberships for my customers to buy and give for the holidays. The problem was that I didn't decide to do it until a few days before Christmas and the shopping cart software I use didn't have a good way to handle gifts. Despite those time and tech constraints he worked with me to create this product in 1 day. It took a bit of creativity, but he got it done.
As a speaker at the TEDx event Sachit organized at Carnegie Mellon University, I was incredibly impressed with his leadership and professionalism. He was thoughtful and remarkably detail-oriented and ensured that the website, social media outlets, press releases, video, programs and signage all clearly and beautifully conveyed the excitement of TED. Perhaps most importantly, it was clear that he had cultivated a remarkable team of diverse peers that worked together to pull off an amazing event. Their respect for his leadership and shared sense of accomplishment at the end of the day was palpable.
Finally, his heartfelt dedication to bringing together a group of truly unique perspectives and performances reflects what I believe to be his deep commitment to spreading ideas that matter.
Sachit was a great addition to our social media class. He brought a lot of enthusiasm and curiosity in researching the social media analysis space and figuring out how to apply it to his class client. Sachit also became heavily involved in ways to promote and use communities to advance causes and initiatives around his interests.
Sachit was one of the key organizers of the TEDx CMU conference, where I had the great pleasure of speaking. From the initial contact, he was gracious, efficient, reliable and incredibly well-organized and on-the-ball.
Once I arrived at the conference, I found an incredibly high-level of organization, the event, facility, media and tech were all produced at a level I'd have expected from a much larger conference with a bigger budget and more staff. The fact that it was entirely run by Sachit and a team of student volunteers was testament to their commitment and high level of professionalism. Sachit and the team handled everything beautifully.
In my lifetime I've potentially given over 500 'large group' presentations - and in all honesty - NONE of them were run as well as the way Sachit ran TEDxCMU. I actually found it fascinating that virtually no stone was left unturned - which speaks volumes for superior leadership, vision and execution. I had Sachit briefly in class - but until you see someone in 'action' you don't really appreciate how well they implement and execute - and 'honestly' Sachit was one of the best. If you're looking for someone where actions matter, and where budget and time-frame are important - than strongly consider Sachit Gupta. Thanks.