CEO of Outspoken Media; experienced digital marketer, business consultant, & brand strategist; successful working mom.
Investing in SEO can feel uncertain, risky, and confusing. I built my agency on honesty and getting results for clients. Let's talk about whether you should invest in SEO and how to do so profitably.
Awake at 1am and worried? Personal & professional events can cripple your business overnight. Are you prepared? We'll explore potential solutions that strengthen your business, brand, and team.
Network. Talk to everyone you meet and know about what you're doing. You'll be surprised by how many folks know someone in need. Have a clear message about the value you'll bring to your clients. Be confident in that value. Consider offering your services for free or at a discounted rate to start with if the client gives you a recommendation and lets you use them as a testimonial. Word of mouth can be an enormous way to build your business and you can always incentivize client acquisition through existing clients (give them a discount or free service or a gift card for bringing you a referral). Network with other consultants in your area as well. They may have an excess of leads that they can point towards you and they'd be even more happy to do so if you give them a commission. Start local, talk to a lot of professionals, and do great work. The leads will come! I've grown my business to a million in revenue and eleven team members purely through reputation, referrals, and visibility. Best of luck.
Related job boards: http://inbound.org/jobs http://www.onwardsearch.com/ http://www.paladinstaff.com/
I'm a big believer in leveraging your connections though. The best hires I've made came from referrals. Check LinkedIn for connections and introductions or use Clarity to call connected folks and pick their brain!
Yes. You don't have to have a location to have reviews displayed as a rich snippet in search results. There are a number of resources you can use. Schema.org can help you learn how to markup your HTML so that Reviews are labeled properly.
This site makes it even easier by populating the code for you: http://schema-creator.org/review.php
Once you have your code, test it with Google here: http://www.google.com/webmasters/tools/richsnippets
To learn more general information about reviews, visit: https://support.google.com/webmasters/answer/146645?hl=en
Keep in mind that even if your code is accurate, Google might not display the snippet in search.
Rhea has been one of the most influential people in my professional career. I've learned more from Rhea than I have from any other supervisor/colleague in all the fields I've worked in and all in a short period of time. She gives everything she has to her clients, and when those very few times comes when she doesn't have the best answer, she knows where to get it. Rhea is honest, dedicated, educated, motivating, hardworking, partial to her clients, and above all, she is a pleasure to work with.
Rhea was an absolute pleasure to work with. She is one of the most motivated individuals I have ever met, and it is inspiring to watch her work. She's an absolutely brilliant woman, and her understanding of really complex SEO concepts blows my mind away. If I could choose to be only like one SEO, I would want to be Rhea. However, her skills in internet marketing are just as amazing as the person she is - kind, considerate, understanding and with a great sense of humor. She's a great teacher, and I will owe much of any success I acheive to the time I got to spend with Rhea as my supervisor.
Rhea is one of the greatest SEO talents I have had the pleasure to meet and work with. I was very impressed by her knowledge of so many different areas of Internet Marketing and having the chance to learn from her at We Build Pages was one of the best experiences I have had in my time working in the industry. I would recommend Rhea to any company looking for an Internet Marketing/SEO specialist who knows what she is doing in so many areas of the search world. On top of being extremely knowledgeable she has also a great personality and is a pleasure to work with.
Rhea Drysdale is a very detailed orientated completer of tasks. At We Build Pages she worked primarily with client interaction and SEO reporting. Her reports are very thorough and often result in immediate results for our client who implement the recommendations she has given.
Rhea is one of the search industry's smartest and most dedicated professionals. I learned more from her in one month than I did in an entire year at We Build Pages. I feel lucky to have worked along side Rhea and would recommend her to anyone who is looking to increase website visibility.
I've known Rhea for over five years now and right from the very beginning I was blown away by how brilliant, driven, caring, fearless and talented she is. She's one of the finest search marketers in the world with results that stand the test of time. She will truly put your business goals ahead of her own and will always serve to give you the best advice even if it means less business for her company.
Rhea has tremendous business acumen, which really helps in the strategies her and her team recommend for clients, since it's all very well-planned for the long-term, overall needs of the company. She's a real pleasure to work with and I cannot recommend her highly enough.
Rhea Drysdale is a talented and insightful marketer. And while she has built a successful company based on those traits, it is her passion -- for her business, her team and her clients -- that is the foundation of her professional accomplishments. Rhea doesn’t settle for good enough; she sets the bar high. She pushes those who work with her to also set high goals and standards and she works collaboratively to achieve them. It is this combination of passion and humanism – something not always found in the business world -- that has allowed her to achieve respect and recognition from her peers, colleagues and clients. It is why I accepted the invitation to join her company and work alongside her.
Rhea is a detail-oriented manager who watches the balance sheet like a hawk without ever losing sight of the strategic objective.
Rhea provided valuable insight and expertise in a constantly changing business environment. Her dedication to performing her duties and accepting responsibility was exceptional. She was an excellent team player assisting in areas that were of interest but not part of her original responsibilities.
Rhea was a wonderful account manager while at SECURE-RES. She really new the details about what she was doing. This enabled her to be an invaluable resource for our clients as well as other employees. Rhea is very creative and hard-working. While with SECURE-RES, she made sure that the job was done right and done on time. She was a great asset for the company.
Rhea displayed creative insight into her job functions providing an increased level of customer service. She approached the technically challenging realm of SEO with drive, determination, and dedication provided the clients with an exceptional level of service.