I’ll Help Optimize Your Marketing Spend and Performance.

Ram Kumar

Bengaluru, Karnataka, India
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As a seasoned marketer (35+ years of experience)—10+ of which have been focused on digital marketing—I’ve had the privilege of working across a broad spectrum of roles, including Sales, Marketing & Communications, Software Operations, Project Management, and Consulting in automated data capture solutions. My passion lies in helping businesses achieve growth and maximize outcomes through smart, performance-driven marketing strategies. Supporting businesses and ensuring their marketing investments deliver results is incredibly rewarding. I bring a combination of operational discipline and strategic insight to every campaign, driving initiatives that enhance brand perception, customer acquisition, retention, and revenue generation. I specialize in working with B2B, small/start-up organizations to develop targeted customer personas and devise strategies that generate leads and drive sales. My core competencies include: Assess: Conducting thorough marketing audits Advise: Offering actionable reviews and recommendations Sharpen Marketing Practices: Optimizing branding, positioning, growth strategies, conversion, value-based content, and compelling messaging. Some of my notable achievements include impactful contributions to companies like STAG Software, Proteans Software, and Key Alliance Consultancy, such as: - Executing a marketing campaign that generated full-house paid registrations for a high-priced IT training course in just 30 days. - Increasing close rates by 50% through effective lead nurturing. - Doubling visitor engagement by increasing session duration with high-value content. - Driving a 2X increase in monthly website traffic via SEO and digital marketing. - Boosting the visitor-to-lead conversion rate by 20% through compelling messaging and positioning. - Elevating corporate branding with industry awards, recognition's, and thought leadership programs. I’m passionate about leveraging marketing to drive measurable results and help businesses thrive.