Loading...
Answers
MenuHave you ever used a user research recruiter? Do you recommend it for finding participants for user research?
This question has no further details.
Answers
Are you performing a large-scale customer study? Or is this just a smaller focus group gig?
The primary rationale for hiring a user research recruiter would be to obtain a valid, representative sample for statistical inference. If the number of participants is small -- too small to be statistically significant -- then you cross this concern off your list.
Presumably, you know who your ideal users will be. After all, they must be your future customers, right? So if you can't track them down now, then future marketing will be pretty hopless. You can probably contact them on your own without an intermediary.
Another reason for hiring a recruiter might be to inject a buffer layer for impartial selection. Otherwise, you and your colleagues may inadvertently bias the selection process toward people who know you or are already too favorable.
My experience in this area is not vast -- although it sometimes comes into play for larger corporate naming initiatives. So I may be missing other arguments in favor of hiring research recruiters. I'd be glad to hear those from other people so that I can learn something too.
I have never hired one. I've always sourced users either via cold email / call or ran ads to a survey via Facebook or Google.
I'm cheap though and rather learn directly for myself.
My company works with user research recruiters regularly. Here are some insights about agencies before you go ahead and employ one:
1. How may user research recruitments have they done earlier. The more experienced they are, the more they understand that user research recruitments are done on psychographics and not on demographics alone (as in Market Research). If the agency is not experienced, you would have to work a lot to get them to deliver acceptable quality of recruitments.
2. User recruitment agencies can be found across the globe. While working with them in different countries, we have found out that agencies from high trust countries (like Singapore) usually found far better participants with negligible screening. However, in low trust countries (like India), agencies will provide participants of 'passable' quality with a lot screening time at your end.
Related Questions
-
As a nurse building a medical startup, how do I get my idea off the ground?
It sounds like you have a wound care physical product? Is that correct? Who will b the end user? Nurses in home health? Hospital nurses and general and trauma surgeons? Who buys products for these end users? Cmo of large health systems? Ultimately, you may need to consider cardinal health, McKesson for distribution? How will you manufacture this product? Check out alibaba for starters. How much will your customer pay for this product? How is it better than what they are using now? Will this product allow burn victims to be discharged earlier? Will it reduce hospitalization in nursing home residents? You will need to assemble a team, probably an MBA for starters... What is the total addressable market? Start a conversation with the buyers for your local healthcare system and ask them their pain points in wound care? Work with a local physician who might be a champion user and persuade administration to try a pilot with your product. In short get one customer who will pay a certain price for it, consider presales, like tile is doing now. This should get you started! Once you have these answers you may be ready for a grass roots fundraising campaign on medstartr! I am happy to help! Best, dr hodgeNatalie DavisND
-
I am hiring an employee and need to prevent them from accessing my clients email address. Is there software that can do this?
That is an interesting situation and I am sure many others share a similar concern. I would recommend trying out Podio (free), it lets you create all sorts of templates to capture and work with information (text fields, categories, dates, etc). You can set it to receive e-mail for you and it will automatically insert the appropriate information into the fields (including attachments). You can decide if your staff only sees the name of the student and the attachment if you wish. You can also create a workflow that informs you when your staff members finish the corrections and are ready to be sent back. You can even use it to keep track of all pending essays, their progress and due dates so you are always on time. Let me know if you have any questions!Armando J. Perez-CarrenoAJ
-
We are trying to decide between a presales strategy and free/freemium app store launch for our mhealth self management app. Which should we pursue?
It really depends on whether this is ultimately a top-down or bottom-up approach and to what extent the end-user experience is compelling enough to act as a forcing function to enterprise adoption. A bottom-up distributed mobile app must be both viral and incredible engaging. Without proof that you have that (or absent proof, strong conviction) most are better off attempting to sell top-down. Happy to talk this through in a callTom WilliamsTW
-
What are ways to find and engage B2B beta users for a brand new application?
Find apps that are B2B and go to the review sections. Specifically going to Google's play or Chrome store and look at reviews and follow them to Google+ to engage. I took that same angle for B2C app I was building last year. Check it out. http://blendah.com/post/37331434653/lean-startup-hackTom MasieroTM
-
How do you perform solid customer development and validate an idea whilst operating in stealth?
You should be so lucky that someone will steal your idea. The truth is that its all about execution and not ideas. Facebook wasn't the first social network, they just executed better. Same for Instagram, Yammer and Airbnb - all Billion dollar companies built in public.Dan MartellDM
the startups.com platform
Copyright © 2025 Startups.com. All rights reserved.
