Question
Our product helps companies collect, edit, manage and publish video content. We are having a churn problem because clients who don't fully adopt our solution are less likely to continue using it. And we've had some great initial traction with software companies wanting to add video functionality into their products.
Answer
Here are the few points I think you should keep in mind
- how are you migrating from SAAS to API access business. Is it like one click & everything switch from SAAS to API access or it's chunk wise migration. I think, better approach should inform your clients first about this new process/method & allow them how they want to migrate or even they want to migrate or not?
- Need to think about API scope, security, authentication etc
- API speed & robustness
- API pricing
- API Versioning
- Data Encryption
- API rate limiting and throttling
- API Input Validation and Sanitization
- Caching
- Load balancing
- API Documentation
- Logging & analytics
- Terms of Service and Privacy Policy
- Scalability
