Question
I have a social network and I want to create a franchise or hype around my product, many companies are doing givaway programs to attract as many people as possible to their platforms to see if there are any more effective methods to attract customers.
Answer
Online challenges are a great and exciting way to attract more people to your product. Many online entrepreneurs are doing it right now. It's great because it allows the audience to get closer to you, know, like and trust you. They also get a transformative experience as a result of it. Then once the challenge is over, the next logical step is to take you up on your paid offer.
