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MenuHi, always glad to see a founder ready for growth!
Co-founders are important but only for the right reasons.
You shouldn't bring a person on as a co-founder just because you can't afford to pay a hefty salary.
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A co-founder hire should strengthen the existing team long-term by:
1. Adding a depth of experience in a specific skill set
2. Working cohesively with the existing team (learn this by hiring the person for a trial 1 to 3 month period)
3. Having worked with successful companies
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As for persuading someone to work with you for free... ah, you'll get what you pay for and that is not the unicorn you're hoping to on-board.
Consider talking to incubator and accelerator founders for recommendations for broad categories.
I specialize in accelerating brand growth. I am willing to discuss working with you to develop the foundation for your business growth as an experienced advisor. I can assist or lead in the vetting and hiring of an excellent candidate (also an area where I am experienced).
Finally, I work with many top venture partners and their core preference is to invest in strong teama with deep experience. Book me for a half hour to get started.
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