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Fulfillment Services: How much is my Amazon FBA business worth?
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Tyler C Beaty, DTC, B2C, and B2B Sales, Marketing, and 3PL Expert answered:

A good starting point for determining valuation is 3x your annual profits. That said, you may find a 1 - 2X variance up or down depending on the type of product(s), the category or categories you sell in, your total number of SKUs, etc.

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