Question
I would love to have your opinions on this. I took a career break sometime in 2014 for my MBA, upon finishing I tried to find a job but nothing was coming up so I decided to start a growing online retailing business while at it in 2015. I was at the same time volunteering for a non profit organisation to help coach SME's which I am still doing on the side for free. I now have a 17 month old baby with no support so I'm having to look after my child alone and cannot afford full-time day care for her nor afford to hire a nanny as hubby has taken time off work for study abroad so financially things are down. I'm looking to get back into work, but numerous applications have failed, my side business is not generating profit yet enough to take care of needs, part of it is because I'm not promoting it as I should due to fear of potential employers finding out as I still want to go back to paid employment. I'm considering starting a coaching service to sme's & startups to earn some money.
My question is how will recruiters and employers view this? Should I continue to wait to get a job which I don't know when? Hopefully by the end of next year when hubby is done we can get a nanny or have baby go to full time nursery. The coaching service will still require me to go online since most businesses success now depends on the internet to grow.
Recruiters ask me about the gap in my CV and I explain but some are not willing to go forward due to this - I never mention my side business, I talk about my voluntary service to the non-profit organisation.
Please I need advice from anyone who has run a business and went back to work or from HR managers, hiring managers and recruiters. Will my side business and coaching service hinder me from getting the job I want? Should I promote my business online that will require my personal brand to be active to support the business as well.
Answer
Catch 22? Not at all...You need to project your weakness ( according to you) as a strength. Be open and bold about your online business. It is work experience and not a career break! You take that experience to the companies who are in the same line of business and you are very exciting for them.
Please dont waste your time with recruiters. They have fixated ideas and mandates and can rarely identify or appreciate real talent.
You need to get rid off your baggage you are carrying in your head. Your non-profit work would never become a business as your target customers cant afford to pay. Keep it that way and continue doing good karma.
Join relevant LinkedIn groups based on your business and connect with like minded people. Target businesses in the same domain and directly contact them seeking appointments with hiring managers. Go as an entrepreneur and explore synergies.
There is no shame in saying that your business did not work. But analyze why. If you feel that it is only because you did not promote it actively, then please go ahead and promote the hell out of it. Being an entrepreneur is the best work experience any employer can get as you would know the entire business cycle.
You never know, your promotion, done in the right way may actually create more jobs!
