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MenuAre there any professional services available in the U.S a non profit can hire to pitch specific corporations for donations?
Just launching my for profit startup (app) which has a non profit section to help families in tragedy. Looking to hire a professional who can pitch my company to the right corporations to get donations to start helping families immediately as to also have funds to continue to hire this individual ongoing to broaden my companies reach.
Answers
So, is the charity whats receiving the funding or is your for-profit company. From the sounds of it, it seems the for-profit company is more important than the for charity. I would raise money for your for-profit company and create a structure that when your "profit" company does "X,"you're not for profit company gets "X." Think Warby Parker, buy a pair of glasses they give a pair of glasses. Or bonobos.
I know this isn't exactly what you were looking to hear, but I only say it because you seem to be a caring individual putting the not for profit first to help others, but you can continue to help others if the for-profit succeeds. Otherwise, you should create a not for profit.
We should talk, seriously. I specialize in development and throughout my extensive professional experience I have structured succesful major gifts programs for numerous nonprofits. Corporate giving is usually restricted: 1. Can be donated to 501 (c) 3 or 7 orgs. without exception. 2. Will be designated or restricted to a specific need or program area. In other words the donations will not permit operational expenses to be covered - this includes program admin. I specialize in unrestricted major gifts. My background includes nonprofit development, operations and executive director, as well as advisor, so I have a unique understanding of what you seek to accomplish and how it should be done. Reach out and let's get this done.
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What is the best way to approach nonprofits about partnership?
Having worked in a large non-profit, I'd need to know whether your product aligns with the mission and the goal priorities of our organization (the first hurdle). You might be surprised to know that non-profits get approached about being involved in a lot of things. Whether something is "free" or not, it still requires mission alignment, and staff time to consider and act on. If I was hooked on it's ability to support the mission/our goals, I'd then need to evaluate the time to implement and upkeep (the second hurdle). The primary question in this setting is "Can we take action on it today without any additional cost and minimal staff time?" Effective non-profits are very mindful of scope creep. They want their staff to be working toward their respective goals as much as possible since the general public evaluates their effectiveness on money spent on programs/overhead. Hope this helps you tailor your outreach!AS
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What companies have successfully implemented both B2B and B2C products or services? Which should I start with for the non-profit sector?
I would suggest the first question to ask is "what problem do I solve?" And of those people I solve problems for "who do I create the most value for?" In the non-profit world you need to add "How does my business help the non-profit run better and/or help the group the non-profit focuses on?" For example, if you've created a platform that drives donations, your company "has created a platform that helps you reach fundraising goals faster." What you don't want to do is market and sell to B2B and B2C audiences simultaneously. They have different ways of buying - a B2B audience needs to have their benefits quantified (using your thing makes me x amount more) - and it's extremely hard for a startup to be able to do both well. Better to start with one, execute really well and move into the other. Feel free to give me a call and we can dig into who your most valuable audience is.AV
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What is the most important detail in asking someone to be on a BOD for a non-profit?
For background, I'm an active board member for two charities, am a past board member of CIRA (which runs the .CA domain) and am a graduate non-profit governance essentials course from the Institute of Corporate Directors. I also built Canada's first crowdfunding website that distributed over $3m to charities from over 115,000 members and in the process interacted with literally hundreds of charities on social media and cause marketing. Every board member needs to be willing and able to raise funds. I believe that every board member of a small non-profit (less than $250,000 in operating budget) should be able to raise at least 10% of the annual budget. Also important is values alignment ensuring that the board member understands and agrees with what the organization stands for. Finally, as much as is possible, ensure that each board member brings a missing skillset. Social Media competency in one, accounting in the other, for example. Final piece of advice is that good board members should be hard to get. The commitment of time and energy is significant and so therefore, anyone who is willing to join without much convincing or discussion is probably someone who isn't going to be prepared to do the heavy lifting. Happy to talk to you in a call about board composition or anything else. I have a huge passion for helping the non-profit sector and especially grassroots organizations like yours.TW
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