Here's an analogy for you. If you set off on an adventure, with no map, no plan, and no idea of what you're looking for, except that you'll know it when you see it, you're likely going to end-up exhausted, tired, and likely running out of money.

This is how I read your question detail about "the first couple of months, new-newss wearing off and the need to keep yourself motivated"

It sounds as though you have been ideating on something that you got excited about, didn't do a lot of in-depth customer development to ensure there was a need for your product, and most importantly define how you will measure success. Now, you've had *some* good moments that have made you feel like there is some potential to your idea, but you're not seeing enough growth or forward-momentum to be sure.

This will happen every time if you don't do sufficient customer development and define what metric you will use to measure success.

Anytime you start an adventure without a compass or a map, you're destined to be lost. To find yourself, look through whatever data you have, and see what's the best story you can tell yourself as evidenced by the data, however statistically insignificant. If you can't believe that you can grow that one metric in your data, then you know to give-up. If you do, then focus relentlessly on doing that in the next month. If you make good progress, continue. Otherwise, head "home"

Happy to talk to you in a call and understand where you started at, what you've done to date and what I interpret from the data and experiences you've collected to date. In a 15-20 minute call, I'm sure I could offer you good "Clarity" as to where you're at.