We have some issues for sell one to one our product thechnology for competency evaluation HR selection for company small without area of human resources, we are looking how we find the right strategy for adoptation and revenew digital that help us to escale after.
I would use a cold outreach approach for this. First I would define the target audience, in your case it's people in the HR department.
I would narrow it down to company size, demographics, and more to further define your target.
Then I would use a company like GrowthOK.com to help you find highly targeted and qualified HR leads.
Lastly, I'll set up cold emailing campaigns followed by cold calls.