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Marketing Strategy: For a new E-commerce, should I invest in the registration of the brand or wait to have succeeded first?
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Mash Bonigala, Brand Transformation Coach. Brand Strategist. answered:

It is always a good idea to invest a little bit and secure a registered trademark - if you are in the US. Overseas, it depends on which country as each country has different laws in terms of copyrights and trademarks. Here is a link to a video that goes deep into how to secure your trademark and more: https://www.youtube.com/watch?v=-tjMdAgkvIE

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