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WordPress Development: What should my consulting rates be as a freelance developer who can also do SEO, social media optimization and other marketing services?
BC
BC
Bruce Chamoff, WordPress/Public Speaker/Social Media/Podcaster answered:

Great question. I stay at the competitive rates, not more expensive than the competition and not so low where potential clients do not think your services provide no value.

For me, $90 per hour has worked wonders, because some clients think anything with 3 digits like $100 and up per hour is too expensive.

The best pricing strategy that works well is an "a la carte" proposal where you provide as many services for your clients as you think they need, but let them choose what they need.

For example, you can offer the a la carte as:
- SEO at 5 hours per month
- Social Media at 10 hours per month
- Email Marketing at 15 hours per month
- Wordpress design at 8 hours per month

If the client only wants Social Media and Email Marketing services, you charge them $2,250 per month ($1,350 + $900) per month. It works well for me and my clients.

I would be willing to speak to you to show you samples of my proposals to my clients and how the A La Carte approach works to offer your services like email marketing, social media marketing, and SEO.

Bruce

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