Question
I am a sales and marketing professional, solely responsible for my company's online brand value creation by way of marketing our service offerings along with final closure of business deals i.e sales or revenue generation. In short, work as a CMO and sales guy.
The company offers business intelligence consultancy to global clients in the form analytics and research services.
Since I have been associated from day 1, when it was a start-up 4 years back, I command respect for whatever I have done all these years.
Owing to little business success, management has decided to recruit couple of professionals based on my years of request to support my effort.
I am thinking of recruiting the following:
1. Lead generation/business development
2. Content Specialist
3. SEO/adv professional.
Answer
One of the best ways to develop an effective sales process for your team is to create playbooks. Playbooks take the processes of your best salespeople and share those tactics with your underperforming sales reps. This results in a more efficient, productive, and consistent sales process across your entire team. Instead, they act as a flexible guide that will take your sales reps through the journey of the buyer. If you are looking for a powerful sales management strategy to boost your team, creating a competition is a great option. Knowing the team, you are working with is an absolute necessity in the world of sales. When salespeople feel connected to their Sales Manager, they are more productive. So, take the time to get to know your team and you will see your sales soar. As a Sales Manager, you are no longer able to ensure sales by going into the field yourself.
You can read more here: https://salesdrive.info/key-strategies-for-successfully-managing-a-sales-team/
Besides if you do have any questions give me a call: https://clarity.fm/joy-brotonath