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I want to target people with a specific health condition to ask them about participating in a customer discovery interview. What strategies could I use to achieve this. I have already approached several forum admins, and they all turned me down since they either explicitly forbid this or will not allow to post the survey unless it's approved by some research ethics committee. Would some sort of social media campaign work?

Lean Startups

Customer Discovery

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David Favor answered

Try Traffic Oxygen as this tool allows creating custom audiences for many networks, not just Facebook.

This may be what you're after.

And, you can always start with Facebook... which is cheap + fast to run initial testing.

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