Is there a way to find out what people who visit certain competitor sites are searching for on Google? I don't really know how to narrow keyword planner down to my target audience based on people who see competitor sites--I feel like not adding in sites that these people like to visit is hindering my ability to analyze data based just off of demographics.
I'm in the health industry and feel like some topics can appeal to too huge if a demographic. Not sure how to take common searches (i.e. "How to lose weight") and make them more specific to reach my target audience.
Yes, you're able to get very specific with what your audience does on competing websites.
You drill as deep as figuring out what pages they viewed and where they went next after they clicked away.
There are also ways to identify a competitors entire keyword universe. This is essentially what the big boys do, and what online competitive intelligence is all about.
I'd love to share more over a 30 minute call with you. We can discuss your exact needs, and I can share with you some of the tools I use, give you a perspective of costs, etc.
Hope this helps!
Adrian Contantin
