Set up and optimize the profile with a lead gen in the bio/ post content with practical tips/ how to's / entertaining and educating videos - make that content visible to their target demo through relevant hashtags/ consider partnering with chamber etc-- optimize posts for engagement by asking questions and using Instagram stories to preview content on main page - engagement and auto liking content comes way after-- I think of Instagram as a party... bots as promoters-- if the content strategy isn't in place the bots can promote and spam all they want... the like to follow ratio will still be awful.