With a local business, like a meditation studio that's been organically, it's a matter of identifying what has been the key driver to your organic growth. Do you survey (formally or informally) all your new clients and ask them how they heard about you? Is it word of mouth/referrals? Online? I always advise to first zero in to what's been helping you grow already and try to put more efforts into driving that. I'd love to dig into this more with you.