the startups.com platform about startups.comCheck out the new Startups.com - A Comprehensive Startup University
Education
Planning
Mentors
Funding
Customers
Assistants
Clarity
Categories
Business
Sales & Marketing
Funding
Product & Design
Technology
Skills & Management
Industries
Other
Business
Career Advice
Branding
Financial Consulting
Customer Engagement
Strategy
Sectors
Getting Started
Human Resources
Business Development
Legal
Other
Sales & Marketing
Social Media Marketing
Search Engine Optimization
Public Relations
Branding
Publishing
Inbound Marketing
Email Marketing
Copywriting
Growth Strategy
Search Engine Marketing
Sales & Lead Generation
Advertising
Other
Funding
Crowdfunding
Kickstarter
Venture Capital
Finance
Bootstrapping
Nonprofit
Other
Product & Design
Identity
User Experience
Lean Startup
Product Management
Metrics & Analytics
Other
Technology
WordPress
Software Development
Mobile
Ruby
CRM
Innovation
Cloud
Other
Skills & Management
Productivity
Entrepreneurship
Public Speaking
Leadership
Coaching
Other
Industries
SaaS
E-commerce
Education
Real Estate
Restaurant & Retail
Marketplaces
Nonprofit
Other
Dashboard
Browse Search
Answers
Calls
Inbox
Sign Up Log In

Loading...

Share Answer

Menu
Strategy: What are the best practices for building a user base for a relatively new online application?
RC
RC
Rebecca Caroe, I know how to find customers for your business answered:

Nice business application!

Here are my quick ideas. I recommend you treat your app as if it were in beta. Go out to relevant audiences and seek free "tester users".

I recommend advertising the search for tester users by finding forums with audiences who fit one of your personas.

Start with Reddit, Meetups in your local area, local business incubators / accelerators, your Linked In profile. Then approach bloggers who may have a big network and ask them if they'd share it around plus angel investors for the same reason.

If you think that Recruitment consultancies could use your app to enhance their applicants' resumes, go and approach them too because signing up one of them would bring you multiple users.

Before making ANY of these approaches, you must have a very strong "how to" video on the site so people can see the benefits of your app.

If you can also have some success stories (these can be plants written by your friends) that also helps.

Happy to help you further with a 30 minute skype if relevant.

Talk to Rebecca Upvote • Share
•••
Share Report

Answer URL

Share Question

  • Share on Twitter
  • Share on LinkedIn
  • Share on Facebook
  • Share on Google+
  • Share by email
About
  • How it Works
  • Success Stories
Experts
  • Become an Expert
  • Find an Expert
Answers
  • Ask a Question
  • Recent Answers
Support
  • Help
  • Terms of Service
Follow

the startups.com platform

Startups Education
Startup Planning
Access Mentors
Secure Funding
Reach Customers
Virtual Assistants

Copyright © 2025 Startups.com. All rights reserved.