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Marketing Strategy: We are redoing our marketing budget and are wondering if the Yellow Pages are still an essential part of a marketing strategy for a small hotel?
BM
BM
Bronson Ma, Revitalizing, Strengthening, & Growing B2B Brands answered:

Just one answer on this – NO. There are many alternatives nowadays as channels to market your business. To find the right channels, you will need a lot more background info from your target audience and a clear picture of your strategy backed by real data first.

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