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Product launch: I'm a solo founder with a ready-to-launch product. What should I know or do before I release my product publicly?
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AB
Arjun Buxi, Executive Coach and Communication Expert answered:

Bit of background on me: I advise startup teams and Fortune 500 professionals on strategy and branding.

Now to your question :)!

First off, I agree with Scott's point above on IP.

More than that, you need a team.

The catch with startups is that growth is the new profit. You can incurr losses quarter to quarter so long as you are a growing organization- look at Uber - and to do that you need a dependable c-suite army with smart division of sales, tech and supervision responsibility.

Let's talk about building this business so you can accommodate exponential growth.

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