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Entrepreneurship: What are the potential online growth channels for a virtual assistance service that's supposed to serve entrepreneurs?
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Malcolm Ong, Co-founder @ Terminal 3; Co-founder @ Skillshare answered:

Marketing and customer acquisition usually involves experimenting with various channels, tweaking & iterating, and doubling down on the ones that perform. You essentially want to be where your target customers "live."

On a high level, your potential channels would be:
- Content Marketing & Social Media (e.g. writing blog posts)
- Paid Ads (Google, Facebook, Twitter)
- PR (get written in startup publications, Product Hunt)
- Partnerships (partner with startups, investors, or accelerators)
- Referral program
- other places where entrepreneurs "live" (forums, communities)

Finally, not exactly an acquisition channel, but I believe branding and community go a long way.

Happy to chat and help in more detail with the specifics on your business.

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