Loading...
Answers
MenuWhat share split should I ask for in a new venture with a partner?
Answers
I've been a co-founder of three ventures and have had to negotiate ownership stakes with my partners for each one. I've also conducted intellectual property diligence, as a consultant to IP/M&A attorneys, for multiple multi-million dollar software M&A deals.
As Stoney said, it's a bit hard to come up with a firm number, given the number of unknown variables involved here. Also, it almost sounds like you and your product are being acquired by this larger company, while essentially selling or licensing a product you've built to this company in the process. If that's the case, you may want to speak with an attorney who's experienced in software licensing agreements and M&A. They may be able to steer you in the right direction of a valuation, as well as make sure you're very clear in what you're giving away, from an intellectual property rights perspective.
Another thought that comes to mind is that if the company is providing you with a lot of support, including a salary, be prepared for them to possibly low-ball you on the ownership stake. Once you decide on an ownership stake to suggest, I wouldn't be afraid to start at the high end of your estimate, taking into account the fact that they may try and negotiate the share down quite a bit, given the financial contributions they'll be making. In my experience, investors putting money on the table typically and unfortunately don't value sweat equity too highly or fairly, when compared to cold, hard cash.
Always happy to discuss further on a call and good luck!
Hi, I have many years experience in structuring various partnerships, JV's and business entities.
Depending on the structure, it should be based on the level of each parters' paid in capital. You put in 20%, you get 20%. That's the easy way. However, when you are going to a JV/partner that is supplying more than just capital, you would need to come to an agreement with the company as to the intangible value of what they are providing in addition to cash. So, if the cash is worth $XX and their services, time and other assets are worth $YY, then they may be entitled to a larger share than you.
I hope this helps on the process to value. If you would like assistance in the valuation of the share split and negotiation of a fair structure, feel free to contact me directly at: interwealth@email.com.
Best of luck,
Craig
Are you getting a percentage of the outsourcing company or are they starting a new company with your product? It's very hard to answer this if the former, due to not knowing the value of the existing company and what the value is of what you're adding to it. If the latter, then I would suggest you ask for 50%, or an equal share of whoever has the highest share.
Thank you for your input, as always the Clarity community is outstanding.
To clarify, the product is not built yet, but I've proven it's viable and they think it's valuable. So they are ready to help build and scale it as a new company, in which I would get shares.
I understand that ultimately it is a negociation and cash is valued more, so I'll take it from there. Seeing as they're willing to pay my salary, I don't expect to get more than 20-25%
Thanks again!
Related Questions
-
How do we get our clients to give us a personal introduction to other people who are capable of becoming clients?
The one word answer is: ask! Make it a process to systematically ask every client for referrals. Referrals from happy customers are indeed one of the best ways to generate new business. When and how to ask is a matter of taste and practice. Let me give you two examples which apply to B2B. 1. Ask as soon as your prospect has made his buying decision. From Steli Efti, Startup Sales Guide - www.startupsalesguide.com "When a prospect has already made a buying decision, say: Great, but I can’t let you buy just yet. Right now, we are a startup. This means we focus all our energy, time and resources on delivering as much value as we can to our customers. We don’t have a big marketing budget. If you are happy with our product, please recommend us to others who you think might benefit from our solution as well.” 2. Ask when you are about 2/3 of a project, or when you have significantly progressed in the relationship with your buyer. Here is some great material by Alan Weiss: - Asking For Referrals: https://www.youtube.com/watch?v=pXJXukZB94s - How to maximize a referral: http://www.contrarianconsulting.com/how-to-maximize-a-referral/ Hope that helps. Put it into practice this week and let us know how it goes!NB
-
What is the best way to capture and track referrals directed from a landing page?
There are a few ways to track things automatically, but they get complicated: - referral program software - Give your referrers special URL's with parameters that identify them as the referrer (like http://url.com/?referrer=JohnDoe), then push that value into a hidden form field - Create a separate landing page for each referrer I'd keep things much simpler to start. Just tell your social club that there's a referral program in place, then add a form field on your signup process asking who referred the new customer. If John Doe knows that there's a program in place, when he refers someone, he's likely to tell them "make sure you say I referred you". When the new customer joins, they'll likely remember to enter "John Doe" as the referrer. It's not bullet proof, but it's an easy way to start.CD
-
What is the best country to start an online marketing and design business in?
I have registered over 20 companies in the last decade and from my experience I can tell you that every country serves a different purpose. I run a small gambling company that I have registered in Malta due to the legality of online gambling there. I have another company registered in Delaware, whilst my main company is registered in the Netherlands. If your business is only online I would advise you to register it in Europe or if you must in the United States in Delaware/Nevada. Credibility wise I would say that registering your company in Singapore or Malta or Costa Rica, will not benefit you much opposed to say Delaware or The Netherlands. I am available for a call if you need anymore help. I am currently doing a promotion for a one time free 15 minute phone call so just send me a message for the discount code.GS
-
Can a C Corp be the owner of and fund several LLC's? Can these LLC's have the same paid Directors?
Yes! But is very tricky. I have a C Corp own two LLCs. You should have separate board of directors in the C Corp that are not owners in the LLCs. Pay through bonuses rather than salaries and aggregate expenses of the LLCs as op. expenses as SBUs of the corp. The reasons for having a C own LLCs can vary, my reasons were that it allows me to join or create new ventures without having to formalize them with dedicated teams, just cycle my team to different efforts while seperatig expenses, not reporting publicly what is being worked on, and if the product takes off the formation is already there to grow the product into a division or umbrella product of my main company. LLCs are easy to form, while C corps are not... One example would be having a conglomerate of investors under a c corp and have advisors and creating an LLc for each new rental construction development project completed. Each is his own, if something goes wrong the LLC covers the C entity- this protecting its investor members. Best of luck! Humberto Valle #unthinkHV
-
How can I smoothly transition from full time worker to self-employment?
The ways I've done this in the past are 1) Find some customers that are willing to hire you (or your product) but know that you'll only be free nights & weekends to support/work with them. 2) Find a "partner" (co-founder or other) that's got a flexible schedule that can help build the business while you're at work. 3) Block out nights, mornings and weekends to build the business till you have enough orders to cover 50% of your salary. This might mean 7pm-11pm most nights, and 4 hours each day Sat & Sun. Make progress (sales $$$) and momentum. All that being said, it's risk reward. Sounds like you want to avoid taken the risk, and I get that .. but the upside is always smaller. Unless you put yourself in a position to have to succeed (ex: quitting your job) then you may never make the scary decisions that are required to build a company (like cold calling, going in debt, making a presentation, etc). I'm on company #5 with many other side projects started nights & weekends .. so I get it - but don't be afraid to bet on yourself and go all in.DM
the startups.com platform
Copyright © 2025 Startups.com. All rights reserved.