A great growth hacking strategy for a travel website should focus on customer acquisition and retention through personalized and efficient marketing efforts. Here are a few key strategies:

Leverage Social Proof: Showcase customer reviews and ratings, highlighting positive experiences to build trust with potential customers.
Referral Programs: Offer incentives for customers who refer others, encouraging viral growth and engagement.
Targeted Ads & Retargeting: Use targeted ads to reach specific audiences based on their search history, and retarget users who visited your site but didn’t complete a booking.
Email Marketing: Send personalized emails with special offers, discounts, and updates to engage and retain customers.
Partnerships with Travel Influencers: Collaborate with influencers to extend your reach and attract new customers through trusted sources.
If you're interested in streamlining your booking process, you might want to explore how to build a hotel booking app: https://www.cleveroad.com/blog/hotel-booking-app-development/