Physical Product Design: is there guidance/books on how to focus on only the most essential features that deliver the most value? (80/20...)

Shipping components are expensive and unless you have the volume to buy in quantity vs small bundles is when you'll be able to shop around for a better deal. For example, Uline offers packaging in bundles of 8 or 25 as their minimum, this is stock item for which they order several thousands units of to keep the cost down. For you it fits because you can buy in small amounts at a time. However, if you have a need for 1000 at least or more units then buying from Uline is really expensive compared to what you could buy them for. Uline is a major distributor with a 45-50% markup on their items (give or take) as they have large warehousing and infrastructures. If you are ready to move to the next level, first find the correct material name for each packaging component, and look for suppliers of that particular item. Search websites likehttp://www.thomasnet.com/ for suppliers. Or go through a packaging broker instead of a distributor, like Landsberg Orora, or Ernest Packaging, and they can do all the leg work for you and still save money. Additionally, I know your drawing is not to scale, but there seems to be excess empty air space, if that is true then you can customize your packaging per exactly your needs, which will help to further bring the cost down. An engineer should take a look at your current situation because there is more at play than just shipping components - method of shipping, weight, weather condition, materials thickness etc all play a roll and can all contribute to cost saving while making the whole thing function better. This question is common enough that I've written tutorials on it http://howtobuypackaging.com/how-to-buy-packaging-part-1-determining-your-packaging-needs/.

Depending on the specs of your boxes, there are many different great options out there for custom printed boxes, at reasonable prices. From my experience working with online retailers, here's some of the best that I've come across: https://packlane.com/ https://pakible.com/ https://www.boxup.com/ https://packhelp.com/ https://www.companybox.com/ http://brandincolor.com/ Some specialty suppliers: https://www.ecoenclose.com/ - eco-friendly http://www.instabox.com/ - Canada http://www.glbc.com/ - Canada + US https://www.packqueen.com.au/ - Australia Hope that helps and gives you some options to consider! Custom packaging is an important part in building a great brand, so it's smart to be looking into this. If you need any advice around creating an eCommerce brand and driving online retail sales, schedule a call with me and we can dig into it!

It varies and it's very very specific to what you want to develop. The concrete design of your circuit matters. Also prototype building costs are usually a factor 10-100 higher than series. If you already have your prototype then you can shop around various manufacturing companies. To do that, you need Gerber files (your PCB design) and a bill of materials. You also need to think about casing: designing it and creating the mold is expensive. If you don't have your prototype yet, I recommend having it engineered in eastern Europe. Custom engineering is cheap there and high quality. IP protection is a problem. One thing to do is to distribute the work to different manufacturers. For the design phase you are safer if you design your prototype in Europe or the US where international patent laws apply. I could give you more specific advise in a phone call, getting to know a bit better what you are trying to build.

Here's what you need to do to recruit any cofounder: 1) Prove or at least instill *high* confidence that you can fund the business or raise the funds required; 2) Demonstrate that you are someone worth following. What have you done previously that clearly shows to others that you have what it takes to succeed? 3) Credibly demonstrate that your idea can create massive success. An idea by itself, no matter how interesting is woefully insufficient. 4) Spend every day making outreach (cold emails, LinkedIn, dribbble, etc) to people, meeting at least 3 a week. You will "kiss many frogs." It's likely you have to meet at least 100 people to find the right person and that assumes you have 1-3. By the way, in order to actually *meet* 100 good people, you'll have to make outbound to at least 400 people. 5) Negotiate equity and compensation (pre and post funding) and ensure written alignment on how decisions are made between the two of you. Cofounder relationships are as intense as marriages. And just like getting married, it requires a lot of dating to build the trust. I'm *totally* unconvinced that two people can find a person they haven't known previously, and become effective cofounders. I think you're better off finding the money to hire someone than actually find a cofounder. The main reason? You probably won't find someone as passionate as you are about what you're building. And keep in mind, I have no idea who you are or what you're building so that's no judgement on you or the idea, just the reality I've observed over 20 years of startups.

I have built several multi-million dollar businesses using (2) very simple questions: "What makes you say that...." and "Tell me more...." No matter what someone says to you, you just keep asking one (or both) of the questions. If you do it 4 or 5 times in a row you'll learn everything you ever wanted to know.