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Facebook Advertising: Why do sales from my Facebook ads only happen the first few days?
JW
JW
Jenny Wilmshurst, LinkedIn Strategy & Digital Clarity Coach answered:

Facebook thrives on fresh, entertaining, highly targeted even quirky content. Since many on FB are not in the 'ads' frame of mind, you need 1. creativity & originality, 2. high emotional appeal & 3. a psychographic-heavy approach in your ads. #1 & #2 die quickly with ad frequency & reach

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