You're in luck. The old school techniques still work, especially when it comes to marketing. To paraphrase Dan Kennedy: the underlying principles never change, the strategies rarely change and the tactics often change.

Example: the best internet marketers these days are still using the principles of direct response popularized by Claude Hopkins and Eugene Schwartz. Instead of sending sequential mailers they use autoresponders and instead of targeting ZIP codes and buying lists they target facebook interests and buy email lists.

So what you need to do is focus on learning tactics or partnering up with someone that knows about them. If you need a hand finding where to start, schedule a call with me (gratis) at https://clarity.fm/jan.roos/letstalk