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One approach to consider is seeing if you can find a specific project type that you can replicate with many like clients. It's harder to sell 'web design' than a very specific 'great website for homeowners wanting to sell for-sale-by-owner', for example.
One of the keys to profitable scale is to be able to get additional revenue at the same or increasing per-project profitability. If you're doing something different in each project, it takes longer to figure out how to make really good money at it.
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