What: Men's fashion online store
Started: Mid 2014
Run rate: $1.2m to date
Email database of approx ~100,000 males aged 18-45
Market: Markets and ships globally
FB Fans: ~70,000
Product: not unique to us
There are 2 specific questions:
1. How would you value the site?
- what metrics would you use (I know there's conjecture about database value as well as earnings, normalisations, etc)
2. How would you find your buyer?
You could sell your website on flippa.com or http://www.websitebroker.com/ they have the fill in metrics you need to provide. I have bought and sold a couple of sites on flippa and it actually works.
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