So we've built a unique community at Teamstory (http://teamstoryapp.com) - A social network just for entrepreneurs and startups. We're getting some good numbers on iOS. Android people are requesting either a web app or android app to get in the community. The problem is we're only a team of 3 and putting our heads down on iOS right now fine-tuning the product, focusing on engagement. We're not tackling growth just yet.
If you were building this product, what would you do? What do you think is the best way?
Please feel free to check out the product:
Ignore them and stay focused in growing your iOS community while proving out your CAC and engagement and retention numbers.
Small, resource-constrained teams need to absolutely *nail* one thing at a time.
Stay focused on the feedback from real, existing users not excuses from people who aren't using it.
While I agree with Tom, I think you might also try some crowd funding. Nothing confirms demand like users buying before it exists.
Use a video walk through of the iOS app to demonstrate the product, then reach out to the android community to see if it resonants with them. If it does they will pay. If it doesn't then be happy you didn't sink money into building it first.
I wouldn't even be considering the possibility at this point. You are still refining the product and figuring out how to engage+monetize. It is hard to "turn down" users, but splitting your focus will likely be a mistake until you've got the core figured out. More platforms is much more work than you will expect, especially with UI expectations being different.
You may not even need those options when it comes to growth either, depending on your space. Instragram did very well being extremely focused and waiting quite a while for other platforms.
Finally, when you do start acquiring users on other mobile platforms, be aware that they will convert at different rates! Don't depend on conversion behavior similar to iOS.