Videotape people who have benefit from your work and then edit it into a video that is part education and part testimonial.
When your target audience can see people like themselves explaining what they got from a product, service or experience, it makes it easier to understand and more authentic.

I have 30 years of experience in marketing including having a business on INC 500 fastest growing business. I'd be happy to consult with you. I'm also very interested in non-traditional medicine although I don't have any expertise in the field, just a genuine interest.