All that shit you listed should be just noise to you except one of them.

THE BEST WAY to get new patients beside Referrals is
Google Search Ads and PPC.

Whoever tells you other wise has no clue:

https://www.naberiusmedia.com/wp-content/uploads/2020/03/white-sands-ppc-report-overview-1024x586.png

https://www.naberiusmedia.com/wp-content/uploads/2020/03/Overview_-_Propel_Yachts_-_Google_Ads-1024x672.png

https://www.naberiusmedia.com/wp-content/uploads/2020/03/Campaigns_-_Alfred_Garcia_5-9-12_-_Google_Ads-789x1024.png

First 3 links are chiropractors clients.

You need to understand the prospect and search intent.
No one ever goes to Facebook to find a doctor or professional service

Hope that helps!

Feel free to reach out anytime if yo have any questions!

https://clarity.fm/alfred-erickson