the startups.com platform about startups.comCheck out the new Startups.com - A Comprehensive Startup University
Education
Planning
Mentors
Funding
Customers
Assistants
Clarity
Categories
Business
Sales & Marketing
Funding
Product & Design
Technology
Skills & Management
Industries
Other
Business
Career Advice
Branding
Financial Consulting
Customer Engagement
Strategy
Sectors
Getting Started
Human Resources
Business Development
Legal
Other
Sales & Marketing
Social Media Marketing
Search Engine Optimization
Public Relations
Branding
Publishing
Inbound Marketing
Email Marketing
Copywriting
Growth Strategy
Search Engine Marketing
Sales & Lead Generation
Advertising
Other
Funding
Crowdfunding
Kickstarter
Venture Capital
Finance
Bootstrapping
Nonprofit
Other
Product & Design
Identity
User Experience
Lean Startup
Product Management
Metrics & Analytics
Other
Technology
WordPress
Software Development
Mobile
Ruby
CRM
Innovation
Cloud
Other
Skills & Management
Productivity
Entrepreneurship
Public Speaking
Leadership
Coaching
Other
Industries
SaaS
E-commerce
Education
Real Estate
Restaurant & Retail
Marketplaces
Nonprofit
Other
Dashboard
Browse Search
Answers
Calls
Inbox
Sign Up Log In

Loading...

Share Answer

Menu
Business Development: What are the factors to consider when launching two to three startup projects/products under one corporation?
AC
AC
Alex Courson, Success Coach: Thinks Big & Still Gets Sh*t Done. answered:

You're going to be mad at me. Do one thing and do it well. FIRST. branch out after the initial launch and offerings but it's hard to have everything dialed in to multiple projects at the same time unless you have a seperate team devoted to each of those projects which means more overhead, less profit and a lot of juggling.

You CAN launch multiple products under one corporation. In fact I'm helping a tech firm do just that right now. but our main focus is on a single product with ancillary offerings to begin with. (we don't shut down the opportunity for monetization, but we don't advertise that we are everything to everybody either).

Once the first phase is performing at a rate that the firm is happy with, the focus will be able to shift to another product launch and offering while the first is still performing.

I hope this helps. Feel free to speak with me more in depth!

Talk to Alex Upvote • Share
•••
Share Report

Answer URL

Share Question

  • Share on Twitter
  • Share on LinkedIn
  • Share on Facebook
  • Share on Google+
  • Share by email
About
  • How it Works
  • Success Stories
Experts
  • Become an Expert
  • Find an Expert
Answers
  • Ask a Question
  • Recent Answers
Support
  • Help
  • Terms of Service
Follow

the startups.com platform

Startups Education
Startup Planning
Access Mentors
Secure Funding
Reach Customers
Virtual Assistants

Copyright © 2025 Startups.com. All rights reserved.