the startups.com platform about startups.comCheck out the new Startups.com - A Comprehensive Startup University
Education
Planning
Mentors
Funding
Customers
Assistants
Clarity
Categories
Business
Sales & Marketing
Funding
Product & Design
Technology
Skills & Management
Industries
Other
Business
Career Advice
Branding
Financial Consulting
Customer Engagement
Strategy
Sectors
Getting Started
Human Resources
Business Development
Legal
Other
Sales & Marketing
Social Media Marketing
Search Engine Optimization
Public Relations
Branding
Publishing
Inbound Marketing
Email Marketing
Copywriting
Growth Strategy
Search Engine Marketing
Sales & Lead Generation
Advertising
Other
Funding
Crowdfunding
Kickstarter
Venture Capital
Finance
Bootstrapping
Nonprofit
Other
Product & Design
Identity
User Experience
Lean Startup
Product Management
Metrics & Analytics
Other
Technology
WordPress
Software Development
Mobile
Ruby
CRM
Innovation
Cloud
Other
Skills & Management
Productivity
Entrepreneurship
Public Speaking
Leadership
Coaching
Other
Industries
SaaS
E-commerce
Education
Real Estate
Restaurant & Retail
Marketplaces
Nonprofit
Other
Dashboard
Browse Search
Answers
Calls
Inbox
Sign Up Log In

Loading...

Share Answer

Menu
New Business Development: How do you determine if a business idea is worth pursuing?
Armando J. Perez-Carreno, Lead Capture Expert Using AI To Help You Scale answered:

Aside from everything the other experts covered, I would give you one easy recommendation:

1. Build out a quick landing page clearly explaining your product/service and make it interesting.

Set it up as a "coming soon" page with an email field so customers can be notified when it launches.

You can have this done by a designer or use a service like Instapage, Leadpages, Unbounce, etc that makes it easy for you to do it yourself using templates.

2. Send a bunch of people to your landing page using Adwords, Facebook Ads, etc.

Make sure you specify your market clearly so you only target the appropriate people (there are many courses out there on how to do this).

3. If you get a good response (many people signing up), you know there is a market for your product/service.

You can then capitalize on the list you created by giving everyone that signed up a discount or free trial once you launch.

Let me know if you try it out!

Talk to Armando Upvote • Share
•••
Share Report

Answer URL

Share Question

  • Share on Twitter
  • Share on LinkedIn
  • Share on Facebook
  • Share on Google+
  • Share by email