Question
I have come across a startup in the very early stages, and I'm interested in working with them. They recently posted a job opening for a web designer and I want to apply. Is there any specific thing I should do regarding applying to a startup? Like a cover letter or something else?
Answer
In all my 15 years as a founder, I never engaged an advisor based on a cover latter. So I suggest that it is waste of time. You can get much better results by doing some indept research about the prospect and their pain points, and thinking thru how you can add value with specific strategies/ideas. Think about all variables and multiple options. Then use your social and professional networks to get to meet the key decision makers. Finally make you case. If you do a good job you will get hired!
Good Luck!