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Expert
MenuNir Eyal Mentor at NirAndFar.com
Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. Nir founded two tech companies since 2003 and is a past Lecturer in Marketing at the Stanford Graduate School of Business. Nir is also an advisor to several Bay Area start-ups and incubators. Nir’s last company received venture funding from Kleiner Perkins Caufield & Byers and was acquired in 2011. In addition to blogging at NirAndFar.com, Nir is a contributing writer for Forbes, TechCrunch, and Psychology Today. Nir attended The Stanford Graduate School of Business and Emory University.

4
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15
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Areas of Expertise
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NE$16.67/min per minute(2)Habit-Formation and User EngagementNir Eyal • San Francisco Bay AreaCreated 10 years ago in Business / Getting StartedNir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir is a contributing writer for TechCrunch, Inc. and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Refresh.io, Presence Learning, 7 Cups of Tea, Symphony Commerce and HubLogix. Nir attended The Stanford Graduate School of Business and Emory University.Nir Eyal San Francisco Bay Area(2)
- Reviews 15
Nir is very bright and sharp. He was extremely helpful in giving me advise about my startup. He immediately understood the product the product ecosystem and offered some excellent suggestions. I did not know that 30 minutes were enough to gain better insight of the product my startup is working on. He made sure that we are going in the right direction.
Source: Clarity limor shilony Sep 30, 2013Nit is brilliant. He provided great insights into ways we can improve Clarity's "hooks" in the product. I'll be calling him again soon.
Source: Clarity Dan Martell Apr 10, 2013Nir has been a great asset and adviser to our company around design, user acquisition and "stickiness" of our platform. Nir understands human behavior very well and what it takes to keep your target audience on your platform and most importantly coming back. His knowledge is great around this area and I would recommend anyone trying to understand these issues for their business to leverage Nir and his services.
Source: LinkedIn Daniel R. Trigub Feb 8, 2013I came across Nir while doing research on social media and was pretty impressed with Nir's vision around user monetization and providing a unique way for advertisers to reach social media users. Nir has amazing clarity of thoughts and a great enterprising spirit.
Source: LinkedIn Atul Bagga Feb 8, 2013I met with Nir regarding challenges we were having getting our product to market. He provided a great deal of insight and many ideas on how we might be able to overcome our challenges. He gave great advice on market sizing, user acquisition and various ways to seed a market place.
What was also particularly notable about Nir was that he didn't come across as a know-it-all, he was very humble in his advice and was also very personable. It was great to chat and share the up and downs of startup life with someone who has been there before and who had survived!
Source: LinkedIn Matt Farnell Feb 8, 2013Nir is one of the sharpest minds I've come across in the Silicon Valley. He's a true thought leader at the intersection of human behavior, social software design, and user acquisition.
Source: LinkedIn Chris McCoy Feb 8, 2013Nir is supportive, honest, patient and definitely knows what he is talking about related to starting up and fundraising. He shared excellent pointers, contacts and genuine concern for the success of my business. I have really appreciated Nir’s help and would whole-heartedly recommend him as an advisor/mentor/advice guy to other startup founders.
Source: LinkedIn Linsey Willaford Feb 8, 2013Nir Eyal acted was an adviser at the Founder's Institute. Nir Eyal has a great mix of practical knowledge and visionary thinking. In a short time, he was able to discern the fundamental issues concerning my business. He understands the key aspects of business models and gives practical insights on what to expect as you move through different levels of building a business.
Source: LinkedIn Jill Seman Feb 8, 2013I met Nir at Stanford and have come to appreciate his professionalism.
He is an energetic visionary, with a very engaging and pleasant get-things-done personality. He is a fun guy to work with, well connected and I feel privileged to have worked with him.
Nir is an inspired and motivated leader and entrepreneur!
Source: LinkedIn Jessica Kirkwood Feb 8, 2013Related experts
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