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Nick Westergaard Branding & Digital Marketing Strategist

Coralville, Iowa

Nick Westergaard is a strategist, speaker, author, and educator. He is Chief Brand Strategist at Brand Driven Digital, where he helps organizations of all shapes and sizes build better brands online. He also teaches marketing at the University of Iowa’s Tippie College of Business, is a regular columnist for The Gazette, and is the co-host of The Work Talk Show podcast.

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  • Reviews 8

Nick
Thank you for an exceptional experience in 6M215 Social Media Marketing this summer. I enjoyed the content and your positive attitude during the course lecture. Although Blackboard was not 100 percent cooperative during our classes, it did not effect the course or ability to learn. I would suggest that University of Iowa look into a different online classroom provider. I look forward to keeping in touch through LinkedIn. Have fun with the undergrad! :)
Caitlin Sanford

Source: LinkedIn Caitlin Sanford Aug 26, 2014

I highly recommend Nick as a brand innovator. Nick has the ability to grasp an organization's value proposition and help that organization associate that value proposition with its brand. He is a very creative professional.

Source: LinkedIn Jeff Nock Aug 26, 2014

During a tumultuous transitional time at the company, Nick always brought calm, creative solutions to any discussion. He was roundly appreciated as a voice of reason, and he was a friendly and fun colleague.

Source: LinkedIn Daniel Smith Aug 26, 2014

Nick produces high-performance, market-focused and results-driven work. He uses a very thorough, flexible and consultative marketing approach that allows him to capture and present the essence of business challenges in ways that multiple audiences can easily understand. Nick stays very current and has a knack for balancing data and creativity effectively. He is extremely reliable and has a great sense of humor as well.

Source: LinkedIn Larry Miller Aug 26, 2014

I've had a working relationship with Nick for the past two years as a partner and can attest to his strong work ethic, diligence and business acumen. Nick is a take-charge person who is able to present creative ideas and communicate the benefits of an advertising plan while being a consultant through the process.

He has successfully developed various marketing plans for companies in numerous vertical markets that have resulted in increased revenue.

I highly recommend Nick and his company from both a professional and personal level.

Source: LinkedIn Michael Sharkey Aug 26, 2014

Nick's ability to translate what a salesperson is telling him, compile information from the marketplace, and send a targeted message was a cornerstone to my success at Buckle Down. He kept this salesperson's tool kit fully stocked from a Marketing support side and ensured that communication from sales to marketing always flowed smoothly.

Source: LinkedIn Mike Gerholdt Aug 26, 2014

Several years ago, I was hired as a marketing consultant for Buckle Down Publishing to assist in their catalog design and production, and to try to improve the quality and skill set of the permanent marketing staff.

While the marketing folks who I worked with were all terrific, Nick stood out for his intelligence, marketing savvy, hard work, and eagerness to learn. He was always eager to expand his skills in direct marketing techniques: how to set up direct mail tests, implementing methods to analyze front and back-end results, improving his copywriting skills, extending the marketing message to other media, and exploiting the internet.

He also has a wonderful personality and a terrific sense of humor. I'd recommend Nick heartily for any marketing position.

Source: LinkedIn Peter Bergen Aug 26, 2014

Nick is an outstanding marketer and colleague. While we were not always able to act on Nick's creative strategies, he consistently brought new, creative insights to our planning and execution. Additionally, Nick has a rare command of both the creative side of marketing, as well as data-driven decision making. Nick excels in both domains without trade-offs. He is equally adept moving between concept and design to execution and measurement. And, what really impressed me was his command of print and digital. Nick was able to help us optimize our marketing across the media spectrum, and I wholeheartedly recommend his talents.

Source: LinkedIn Dean Brown Aug 26, 2014

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