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Expert
MenuNick Westergaard Branding & Digital Marketing Strategist
Nick Westergaard is a strategist, speaker, author, and educator. He is Chief Brand Strategist at Brand Driven Digital, where he helps organizations of all shapes and sizes build better brands online. He also teaches marketing at the University of Iowa’s Tippie College of Business, is a regular columnist for The Gazette, and is the co-host of The Work Talk Show podcast.

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Areas of Expertise
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NW$5/min per minuteNew ArrivalBrand StrategyNick Westergaard • Coralville, IowaCreated 11 years ago in Business / Getting StartedWe live in a brand-driven world. It's an exciting time to be in marketing. In spite of digital shifts, however, strong brands with something to say matter now more than ever. Who is your brand? What do you stand for? What's your brand's story? I've helped organizations of all shapes and sizes answer these very questions. I'd love to do the same thing with you. Let's chat.Nick Westergaard Coralville, IowaNew Arrival
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NW$5/min per minuteNew ArrivalSocial Media StrategyNick Westergaard • Coralville, IowaCreated 11 years ago in Sales & Marketing / Social Media MarketingAre you looking to take your social media marketing to the next level? I'd love help you ground your social media efforts with solid strategy that's easy to monitor and measure your success. We can also talk about staffing and how to flesh out a plan for connecting your social media strategy to the rest of your marketing.Nick Westergaard Coralville, IowaNew Arrival
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NW$5/min per minuteNew ArrivalContent MarketingNick Westergaard • Coralville, IowaCreated 11 years ago in Sales & Marketing / Social Media MarketingAs a blogger, podcaster, and content creator, I can help you determine a content strategy that makes sense for your organization. I can also help you create a plan for developing content worth sharing.Nick Westergaard Coralville, IowaNew Arrival
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NW$5/min per minuteNew ArrivalEmail MarketingNick Westergaard • Coralville, IowaCreated 11 years ago in Sales & Marketing / Email MarketingEmail marketing was the first form of digital marketing I rolled up my sleeves and tackled. Since that time, I've helped countless organizations build their lists, optimize their email creative, and grow their programs.Nick Westergaard Coralville, IowaNew Arrival
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NW$5/min per minuteNew ArrivalBlog CoachingNick Westergaard • Coralville, IowaCreated 11 years ago in Sales & Marketing / PublishingAre you looking to start a blog? Or maybe you started a blog and are having trouble sustaining it. Or perhaps you need help tying your blogging to your organization's objectives. I'd love to help you develop a blogging strategy along with a plan for how your team can assist you. We can also talk about how to market your blog.Nick Westergaard Coralville, IowaNew Arrival
- Reviews 8
Nick
Thank you for an exceptional experience in 6M215 Social Media Marketing this summer. I enjoyed the content and your positive attitude during the course lecture. Although Blackboard was not 100 percent cooperative during our classes, it did not effect the course or ability to learn. I would suggest that University of Iowa look into a different online classroom provider. I look forward to keeping in touch through LinkedIn. Have fun with the undergrad! :)
Caitlin Sanford
During a tumultuous transitional time at the company, Nick always brought calm, creative solutions to any discussion. He was roundly appreciated as a voice of reason, and he was a friendly and fun colleague.
Source: LinkedIn Daniel Smith Aug 26, 2014Nick produces high-performance, market-focused and results-driven work. He uses a very thorough, flexible and consultative marketing approach that allows him to capture and present the essence of business challenges in ways that multiple audiences can easily understand. Nick stays very current and has a knack for balancing data and creativity effectively. He is extremely reliable and has a great sense of humor as well.
Source: LinkedIn Larry Miller Aug 26, 2014I've had a working relationship with Nick for the past two years as a partner and can attest to his strong work ethic, diligence and business acumen. Nick is a take-charge person who is able to present creative ideas and communicate the benefits of an advertising plan while being a consultant through the process.
He has successfully developed various marketing plans for companies in numerous vertical markets that have resulted in increased revenue.
I highly recommend Nick and his company from both a professional and personal level.
Source: LinkedIn Michael Sharkey Aug 26, 2014Nick's ability to translate what a salesperson is telling him, compile information from the marketplace, and send a targeted message was a cornerstone to my success at Buckle Down. He kept this salesperson's tool kit fully stocked from a Marketing support side and ensured that communication from sales to marketing always flowed smoothly.
Source: LinkedIn Mike Gerholdt Aug 26, 2014Several years ago, I was hired as a marketing consultant for Buckle Down Publishing to assist in their catalog design and production, and to try to improve the quality and skill set of the permanent marketing staff.
While the marketing folks who I worked with were all terrific, Nick stood out for his intelligence, marketing savvy, hard work, and eagerness to learn. He was always eager to expand his skills in direct marketing techniques: how to set up direct mail tests, implementing methods to analyze front and back-end results, improving his copywriting skills, extending the marketing message to other media, and exploiting the internet.
He also has a wonderful personality and a terrific sense of humor. I'd recommend Nick heartily for any marketing position.
Source: LinkedIn Peter Bergen Aug 26, 2014Nick is an outstanding marketer and colleague. While we were not always able to act on Nick's creative strategies, he consistently brought new, creative insights to our planning and execution. Additionally, Nick has a rare command of both the creative side of marketing, as well as data-driven decision making. Nick excels in both domains without trade-offs. He is equally adept moving between concept and design to execution and measurement. And, what really impressed me was his command of print and digital. Nick was able to help us optimize our marketing across the media spectrum, and I wholeheartedly recommend his talents.
Source: LinkedIn Dean Brown Aug 26, 2014Related experts
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MFMark FriskFounder and Managing Director at Meramark • Rochester, New York AreaI've been bringing brands to life online since 1994. I helped launch the digital marketing practice at Ogilvy & Mather and have spearheaded online campaigns for small to medium-sized businesses as well as global brands like IBM, Kodak, Ameritrade, Russell Investment Group, and Birds Eye Foods, among many others. I love technology, but I'm more passionate about the change it enables. The tools, after all, are only tools. Old ones fade away, new ones emerge, but in the end it's what people do with them that matters. I work with organizations in highly-regulated industries such as finance and health care, helping executives and staff safely navigate the often murky social media/social business landscape while remaining fully compliant with all relevant regulations.Digital Marketing • Social Media • Social Media Marketing • Email Marketing • Social Media Strategy • Online Advertising • Content Strategy • Content Development • Customer Experience • Social Media Monitoring •$1.67/min per minuteNew Arrival— — 0
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PWPeter WoolvettMarketing Buyer • Los AngelesMarketing Buyer. Start driving sales, not just relationships .Startups • Marketing Communications • Advertising • Social Marketing • Marketing Strategy • Small Business • Growth Strategies • Direct Mail •$1.67/min per minuteNew Arrival— — 0
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DDDave DelaneyAuthor, Speaker, Consultant, Podcaster • Nashville, TennesseeAuthor of New Business Networking. Host of New Business Networking Radio at nbnradio.com. Founder of Delaney Digital Marketing Consulting, Nashcocktail, and Geek Breakfast. Co-founder of BarCamp Nashville and PodCamp Nashville.Digital Marketing • Blogging • Twitter • Content Marketing • Podcasting • Event Marketing • Content Strategy • Corporate Blogging • Business Networking • LinkedIn Training •$2.50/min per minuteNew Arrival— — 55
Related experts
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MFMark FriskFounder and Managing Director at Meramark • Rochester, New York AreaI've been bringing brands to life online since 1994. I helped launch the digital marketing practice at Ogilvy & Mather and have spearheaded online campaigns for small to medium-sized businesses as well as global brands like IBM, Kodak, Ameritrade, Russell Investment Group, and Birds Eye Foods, among many others. I love technology, but I'm more passionate about the change it enables. The tools, after all, are only tools. Old ones fade away, new ones emerge, but in the end it's what people do with them that matters. I work with organizations in highly-regulated industries such as finance and health care, helping executives and staff safely navigate the often murky social media/social business landscape while remaining fully compliant with all relevant regulations.Digital Marketing • Social Media • Social Media Marketing • Email Marketing • Social Media Strategy • Online Advertising • Content Strategy • Content Development • Customer Experience • Social Media Monitoring •$1.67/min per minuteNew Arrival— — 0
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PWPeter WoolvettMarketing Buyer • Los AngelesMarketing Buyer. Start driving sales, not just relationships .Startups • Marketing Communications • Advertising • Social Marketing • Marketing Strategy • Small Business • Growth Strategies • Direct Mail •$1.67/min per minuteNew Arrival— — 0
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DDDave DelaneyAuthor, Speaker, Consultant, Podcaster • Nashville, TennesseeAuthor of New Business Networking. Host of New Business Networking Radio at nbnradio.com. Founder of Delaney Digital Marketing Consulting, Nashcocktail, and Geek Breakfast. Co-founder of BarCamp Nashville and PodCamp Nashville.Digital Marketing • Blogging • Twitter • Content Marketing • Podcasting • Event Marketing • Content Strategy • Corporate Blogging • Business Networking • LinkedIn Training •$2.50/min per minuteNew Arrival— — 55
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