With over 10 years of marketing experience for non-profits, educational institutions, and small/medium businesses, I have focused on helping businesses create comprehensive marketing plans using the best of new technology to streamline efforts. This might mean setting up ecommerce tracking using Google Analytics to analyze which social network is proving the most effective, or helping a non-profit optimize the Executive Director's blog to increase annual fund donations.
I focus on data-driven marketing techniques to make sure time and money are not wasted on marketing efforts that do little to help the bottom line.
I have a BA in Advertising, an MBA, and am Google Analytics certified.
I look forward to meeting with you to talk through any strategy ideas or best practices for your overall marketing plan.