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Clarity

Michael Toebe

Wichita, KS

Specialist for reputation, professional relationships communication and wiser crisis communicationsand crisis management, serving individuals and organizations.

Write the weekly Red Diamonds Newsletter by Michael Toebe (on Medium and LinkedIn profile), host the Red Diamonds Podcast with Michael Toebe and am the author of the manuscript Reputation Crisis, a Conversational, Professional, Problem-Solving Guide.

Published in Chief Executive, Corporate Board Member, Corporate Compliance Insights, Physicians Practice, Training Industry and the New York Law Journal.

$2.50/min

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Public relations Online Reputation Management Media Relations Crisis Communications Internal Communications Corporate Communications Social Media Relations Crisis Intervention Client Relations External Relations

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Crisis Communications, Crisis Management

Learn to practice more wise, skilled, protective and corrective crisis communications.

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Michael Toebe answered

How significant are reviews on Google?

They're important. They either build reputation capital that becomes an asset for you or they prove to be a liability to the amount or quality of future business.

Your reviews might also very well deter or invite prospect new talent to your company.

Your character is revealed by the quality of the reviews and the relationship you show (people are watching) people you have with customers/clients and prospects.

You are also judged by the poise, or lack of it, and the character, ethics, professionalism, sensitivity and empathy, or lack of all that in interactions online with happy and dissatisfied people both. Something invaluable to remember.

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User Experience

Reputation Management

Michael Toebe answered

One of our clients (a skin care brand) recently lost a court case where their products have been linked to skin problem in a consumer.

How will your client communicate, with empathy, humility, responsibility, transparency, persistence and compassion to help those adversely affected? That type of focus can prove invaluable crisis communications and crisis management and reveal your client's business character.

It can help restore or rebuild trust, credibility and reputation capital and show wisdom in problem solving,

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Business Strategy

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Member since February 2019